Category Archives: Voice Over Marketing

Episode 46: Turning DOWN Business & Researching your Clients

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Quick Episode This Week!

In This Episode I share an item from the TVOMP Mail bag on how turning down a customer can FB_Polllead to better business for you.

Also – Some Polling results on the podcast.

We looked into:

  • HOW You Search
  • WHERE you go to get info
  • WHAT Info you want – Type of Show

Interesting results and I share them with you in the episode

Episode Sponsor:

I’ve arranged an affiliate code with The Publishers of Rob’s Book “Voice Over Legal” so you can vo_legal_booksave $5 (up to 20%!) off the list price of the book and support the podcast.

Simply Click this Link: www.VoiceOverLegal.com and enter the promo code “VMP” at checkout to save 20% ($5) off the cost of the book and support the podcast!

The DeFlame Diet.

So I have a great book I want to recommend to you. It’s called “The Deflame Diet: DeFlame your diet, body, and mind” by Dr. David Seaman.

This book is great. I’ve been eating this way for awhile now. If you’re a Voice Talent who has to clear their throat a lot throughout the day, maybe have some post-nasal drip, or are feeling sluggish and run down – you want to check this book out. The link above is an affiliate link through Amazon.com. If you want to see how I’m tracking my daily intake and activities, you can check out my Tracking Log Here. If you want to know why it’s important to track this stuff, you should read my post on the Importance of Daily Tracking here.

It was given to me by my trainer Mandla Nkosi. The book explains through scientific research that most chronic diseases like heart disease, high blood pressure, bad cholesterol, diabetes, Alzheimer’s and a host of others are all caused by eating an “Inflammatory diet.” An inflammatory diet is one that promotes chronic inflammation throughout the body that over time leads to these diseases.

Sources of inflammation are refined sugars and grains – pretty much a good portion of the “Western” diet. The book explains how inflammation gets started and how it affects every cell in our body. It also explains how to “DeFlame” and live a healthier lifestyle. It’s not as crazy and hard to do as you may think. You just need to look out for a few key ingredients and eat whole, unprocessed foods.

Have you modified your eating plan to help your voice? Please share your thoughts with us below!

John

FREE Resources!

Use Your Personal Story to Market Your Business

In Episode 19 – Do You Have Time for A Story? I spoke about how you can download a free copy of my Marketing Piece that I use with new clients.

Click here To obtain a FREE copy of my Marketing Piece that uses my Voice Over Journey Story_PictureStory

New Opportunity to Contribute and Support the Podcast

If you find any value and inspiration from these episodes, please consider a modest Donation — however much you can afford. When it comes freely from you in the spirit of generosity and an abundance mindset, it’s the kind of gesture that humbles me with warm appreciation.

Thanks for Checking The Show Out!

If you liked this podcast please subscribe to it by clicking one of the Subscribe options found in the upper right side of this page, so you’ll get notices of new episodes. Please share it with your friends and colleagues in the voice over world.

Also, it would be a huge help if you’d like this podcast and rate it on iTunes to help keep it near the top of the list. Also, feel free to share your comments and questions about this episode and future topics you’d like discussed.

If you’d like more information on coaching opportunities where we focus on growing your business, feel free to drop me a line at my cyber assistant’s email address at Mike@JohnMelley.com.

Thanks for listening. Now go out there and share your voice with the world!

All written and recorded content associated with the Voice Over Marketing Podcast are ©2013 – 2016 AR Enterprises Co., Inc. d/b/a John Melley Voice Overs & Production. All other trademarks and copyrights are property of their respective owners.

Disclosures: There are links to different items and sponsors on this and other pages on this site. If you click on them and make a purchase I may earn a commission from them.

Episode 45: An Interview With Kelley Carruthers Buttrick – Part 2

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WOW! In this episode Kelley shares some information she’s never shared in Kelley screamany other interview!

You’ll have to listen to find out what.

ALSO…

It’s CHOCK FULL of “Writer-Downers.” During the conversation I told her I was taking notes. I hope you do too. There’s also a lot of fun in it too, so it’s entertaining.

In this Second of 2 parts we discuss:

  • The Importance of Research – Continued
  • How Research Helps you stay flexible – and why it’s important
  • Finding and Tying intersections between events and your prospective clients Example – #Jeep and the Peabody Award
  • How Marketing IS Creative!
  • The Importance of Knowing When to Slow Down – Rest is OK!
  • Having a “Plan B”
  • Overcoming Self-Doubt (We all have it at some point.)
  • Gypsy The Wonder Dog makes an appearance
  • A Mini-Mastermind Takes Place to Help Kelley #KB4Jeep do more research and get more exposure.
  • MUCH MORE!

Here Are the Links and Hashtags to Help Kelley Promote Her Jeep Campaign! Let’s all Help her WIN!

Shares, posts and likes on social media go a loooooong way toward getting #KB4Jeep on decision maker’s radars.  It’s especially helpful if:
  • Jeep and their agency of record DDB Chicago are tagged.  Just use a @ in front of the name like @Jeep and @DDB_Chicago
  • If there’s room for a hashtag, those are helpful too #myjeepstory and #KB4Jeep
  • It’s helpful if you tag me so I can make sure and thank you!
    • Facebook: @Kelley Carruthers Buttrick and/or @Kelley Buttrick Voiceover Talent
    • Twitter: @KB_Voiceovers
    • Instagram: @kbvoiceovers

Here are some of the Videos Kelley has done to promote herself to Jeep

Click the Video Title links to watch Each Video

Hello Jeep, meet Kelley…

Jeep Hair – We Care

Jeep – Peabody Awards

And Finally – Jeep Hair

MY NEW Blog!

The Voice Over Athlete: Because a Healthy Body Means a Healthy Voice™Mike_Muscles

I’ve started a new blog “The Voice Over Athlete” with the idea that we need to take care of our bodies like athletes do because we use our bodies to perform. A healthy body means a healthy voice.

Please check out the videos and other writings I’ve started posting at the blog by clicking here. Please also feel free to leave feedback and suggestions for topics you’d like me to cover.

Thank You!

RESOURCES

I’ve arranged an affiliate code with The Publishers of Rob’s Book “Voice Over Legal” so you can vo_legal_booksave $5 (up to 20%!) off the list price of the book and support the podcast.

Simply Click this Link: www.VoiceOverLegal.com and enter the promo code “VMP” at checkout to save 20% ($5) off the cost of the book and support the podcast!

The DeFlame Diet.

So I have a great book I want to recommend to you. It’s called “The Deflame Diet: DeFlame your diet, body, and mind” by Dr. David Seaman.

This book is great. I’ve been eating this way for awhile now. If you’re a Voice Talent who has to clear their throat a lot throughout the day, maybe have some post-nasal drip, or are feeling sluggish and run down – you want to check this book out. The link above is an affiliate link through Amazon.com. If you want to see how I’m tracking my daily intake and activities, you can check out my Tracking Log Here. If you want to know why it’s important to track this stuff, you should read my post on the Importance of Daily Tracking here.

It was given to me by my trainer Mandla Nkosi. The book explains through scientific research that most chronic diseases like heart disease, high blood pressure, bad cholesterol, diabetes, Alzheimer’s and a host of others are all caused by eating an “Inflammatory diet.” An inflammatory diet is one that promotes chronic inflammation throughout the body that over time leads to these diseases.

Sources of inflammation are refined sugars and grains – pretty much a good portion of the “Western” diet. The book explains how inflammation gets started and how it affects every cell in our body. It also explains how to “DeFlame” and live a healthier lifestyle. It’s not as crazy and hard to do as you may think. You just need to look out for a few key ingredients and eat whole, unprocessed foods.

Have you modified your eating plan to help your voice? Please share your thoughts with us below!

John

FREE Resources!

Use Your Personal Story to Market Your Business

In Episode 19 – Do You Have Time for A Story? I spoke about how you can download a free copy of my Marketing Piece that I use with new clients.

Click here To obtain a FREE copy of my Marketing Piece that uses my Voice Over Journey Story_PictureStory

New Opportunity to Contribute and Support the Podcast

If you find any value and inspiration from these episodes, please consider a modest Donation — however much you can afford. When it comes freely from you in the spirit of generosity and an abundance mindset, it’s the kind of gesture that humbles me with warm appreciation.

Thanks for Checking The Show Out!

If you liked this podcast please subscribe to it by clicking one of the Subscribe options found in the upper right side of this page, so you’ll get notices of new episodes. Please share it with your friends and colleagues in the voice over world.

Also, it would be a huge help if you’d like this podcast and rate it on iTunes to help keep it near the top of the list. Also, feel free to share your comments and questions about this episode and future topics you’d like discussed.

If you’d like more information on coaching opportunities where we focus on growing your business, feel free to drop me a line at my cyber assistant’s email address at Mike@JohnMelley.com.

Thanks for listening. Now go out there and share your voice with the world!

All written and recorded content associated with the Voice Over Marketing Podcast are ©2013 – 2016 AR Enterprises Co., Inc. d/b/a John Melley Voice Overs & Production. All other trademarks and copyrights are property of their respective owners.

Disclosures: There are links to different items and sponsors on this and other pages on this site. If you click on them and make a purchase I may earn a commission from them.

Episode 43: How To Create Your Own Book – And Make Money From It

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VO Marketing Podcast Listener and Author Tania Sims is My Guest in this Episode!

Tania-Sims

Tania Sims

I have to admit it. I’m a little proud of this. VO Talent Tania Sims is a listener of this podcast and she took some advice from a few of the episodes and wrote her own book called the “Ultimate Resource Guide for New and Aspiring Voiceover Talent: How to Access Valuable Tips and Resources You Need to Start and Continue as a Working Voiceover Talent”

I had to get her on the podcast.

In this episode Tania and I discuss:

  • The Importance of who you associate with to help you reach your goals
  • Several Books that have helped her take action and grow her business
  • Her Book and why she wrote it
  • The Importance of Continuous Learning
  • The Power of Persistence and so much more.

This was a great conversation loaded with nuggets of powerful ideas and take-aways to help you grow your VO Business.

Here are links to Purchase Tania’s Book and the other Books she mentioned:

Here’s How to get in Touch With Tania:

TheVoiceChick.Com

Motivation Radio Network

MY NEW Blog!

The Voice Over Athlete: Because a Healthy Body Means a Healthy Voice™Mike_Muscles

I’ve started a new blog “The Voice Over Athlete” with the idea that we need to take care of our bodies like athletes do because we use our bodies to perform. A healthy body means a healthy voice.

Please check out the videos and other writings I’ve started posting at the blog by clicking here. Please also feel free to leave feedback and suggestions for topics you’d like me to cover.

Thank You!

RESOURCES

I’ve arranged an affiliate code with The Publishers of Rob’s Book “Voice Over Legal” so you can vo_legal_booksave $5 (up to 20%!) off the list price of the book and support the podcast.

Simply Click this Link: www.VoiceOverLegal.com and enter the promo code “VMP” at checkout to save 20% ($5) off the cost of the book and support the podcast!

FREE Resources!

Use Your Personal Story to Market Your Business

In Episode 19 – Do You Have Time for A Story? I spoke about how you can download a free copy of my Marketing Piece that I use with new clients.

Click here To obtain a FREE copy of my Marketing Piece that uses my Voice Over Journey Story_PictureStory

New Opportunity to Contribute and Support the Podcast

If you find any value and inspiration from these episodes, please consider a modest Donation — however much you can afford. When it comes freely from you in the spirit of generosity and an abundance mindset, it’s the kind of gesture that humbles me with warm appreciation.

Thanks for Checking The Show Out!

If you liked this podcast please subscribe to it by clicking one of the Subscribe options found in the upper right side of this page, so you’ll get notices of new episodes. Please share it with your friends and colleagues in the voice over world.

Also, it would be a huge help if you’d like this podcast and rate it on iTunes to help keep it near the top of the list. Also, feel free to share your comments and questions about this episode and future topics you’d like discussed.

If you’d like more information on coaching opportunities where we focus on growing your business, feel free to drop me a line at my cyber assistant’s email address at Mike@JohnMelley.com.

Thanks for listening. Now go out there and share your voice with the world!

All written and recorded content associated with the Voice Over Marketing Podcast are ©2013 – 2016 AR Enterprises Co., Inc. d/b/a John Melley Voice Overs & Production. All other trademarks and copyrights are property of their respective owners.

Disclosures: There are links to different items and sponsors on this and other pages on this site. If you click on them and make a purchase I may earn a commission from them.

Episode 42: Why Voice Over People Are Special

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This Episode Is A Pep-Talk For YOU!

I spend some time in this episode encouraging you to keep working on your dream of voice John_and_MIKE_2-13-14acting and voice over.

Voice Over People are special because we all started doing it because we had or have the dream of using our voices in some form of media. It’s not a common career. If you’re in VO or starting a VO Career you’re working on your goals and dreams.

Many people go through life wishing and dreaming and never doing and end their lives with that regret.

We’re at least working on the VO dream and we should take pride in wherever we are in our journey. We’re in the game. We’re playing. We’re living our dreams.

Never ever give up on it. Keep going. You’ll make it.

Hey It’s Been Awhile

It’s been a rough year for me so far this year. I’ve had to take some time away from the podcast to help my family with some “Stuff” that’s been going on.

It’s given me some time to reflect on what I’ve accomplished and other things I still want to do.

It’s also reinforced the knowledge that we can’t take life for granted and that if we have goals and dreams – then there’s no “Perfect” time to start working on them. “Now” is the perfect time.

I guess someone many years ago summed it up with the phrase “There’s no time like the present.”

Some Inspiring Music

Here Are A Couple of Links to some RUSH tunes that encourage people to go after their goals and dreams:

“Mission” and “Losing It”

Great tunes. Enjoy.

The Voice Over Athlete: Because a Healthy Body Means a Healthy Voice™Mike_Muscles

I’ve started a new blog “The Voice Over Athlete” with the idea that we need to take care of our bodies like athletes do because we use our bodies to perform. A healthy body means a healthy voice.

Please check out the videos and other writings I’ve started posting at the blog by clicking here. Please also feel free to leave feedback and suggestions for topics you’d like me to cover.

Thank You!

RESOURCES

I’ve arranged an affiliate code with The Publishers of Rob’s Book “Voice Over Legal” so you can vo_legal_booksave $5 (up to 20%!) off the list price of the book and support the podcast.

Simply Click this Link: www.VoiceOverLegal.com and enter the promo code “VMP” at checkout to save 20% ($5) off the cost of the book and support the podcast!

FREE Resources!

Use Your Personal Story to Market Your Business

In Episode 19 – Do You Have Time for A Story? I spoke about how you can download a free copy of my Marketing Piece that I use with new clients.

Click here To obtain a FREE copy of my Marketing Piece that uses my Voice Over Journey Story_PictureStory

New Opportunity to Contribute and Support the Podcast

If you find any value and inspiration from these episodes, please consider a modest Donation — however much you can afford. When it comes freely from you in the spirit of generosity and an abundance mindset, it’s the kind of gesture that humbles me with warm appreciation.

Thanks for Checking The Show Out!

If you liked this podcast please subscribe to it by clicking one of the Subscribe options found in the upper right side of this page, so you’ll get notices of new episodes. Please share it with your friends and colleagues in the voice over world.

Also, it would be a huge help if you’d like this podcast and rate it on iTunes to help keep it near the top of the list. Also, feel free to share your comments and questions about this episode and future topics you’d like discussed.

If you’d like more information on coaching opportunities where we focus on growing your business, feel free to drop me a line at my cyber assistant’s email address at Mike@JohnMelley.com.

Thanks for listening. Now go out there and share your voice with the world!

All written and recorded content associated with the Voice Over Marketing Podcast are ©2013 – 2016 AR Enterprises Co., Inc. d/b/a John Melley Voice Overs & Production. All other trademarks and copyrights are property of their respective owners.

Disclosures: There are links to different items and sponsors on this and other pages on this site. If you click on them and make a purchase I may earn a commission from them.

Episode 41: Can Drugs Help Your Voice Over Marketing?

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Ever Notice how many pharmaceuticals have 3 syllable brand names?John_Question

I started noticing this awhile ago.

It’s not an accident.

What can we learn from the marketing around us and how can we apply those patterns to our own marketing efforts? We explore these questions in this weeks episode.

Recommended Resources!

Protect Your Voice Over Business and Keep it Legal! Order Rob Sciglimpaglia’s Book “Voice Over Legal”!vo_legal_book

Rob Sciglimpaglia was my guest on Episode 23 of the Podcast. We’ve received Rave reviews on the interview!

I’ve arranged an affiliate code with The Publishers of Rob’s Book “Voice Over Legal” so you can save $5 (up to 20%!) off the list price of the book and support the podcast.

Simply Click this Link: www.VoiceOverLegal.com and enter the promo code “VMP” at checkout to save 20% ($5) off the cost of the book and support the podcast!

FREE Resources!

Use Your Personal Story to Market Your Business

In Episode 19 – Do You Have Time for A Story? I spoke about how you can download a free copy of my Marketing Piece that I use with new clients.

Click here To obtain a FREE copy of my Marketing Piece that uses my Voice Over Journey Story_PictureStory

New Opportunity to Contribute and Support the Podcast

If you find any value and inspiration from these episodes, please consider a modest Donation — however much you can afford. When it comes freely from you in the spirit of generosity and an abundance mindset, it’s the kind of gesture that humbles me with warm appreciation.

Thanks for Checking The Show Out!

If you liked this podcast please subscribe to it by clicking one of the Subscribe options found in the upper right side of this page, so you’ll get notices of new episodes. Please share it with your friends and colleagues in the voice over world.

Also, it would be a huge help if you’d like this podcast and rate it on iTunes to help keep it near the top of the list. Also, feel free to share your comments and questions about this episode and future topics you’d like discussed.

If you’d like more information on coaching opportunities where we focus on growing your business, feel free to drop me a line at my cyber assistant’s email address at Mike@JohnMelley.com.

Thanks for listening. Now go out there and share your voice with the world!

All written and recorded content associated with the Voice Over Marketing Podcast are ©2013 – 2016 AR Enterprises Co., Inc. d/b/a John Melley Voice Overs & Production. All other trademarks and copyrights are property of their respective owners.

Disclosures: There are links to different items and sponsors on this and other pages on this site. If you click on them and make a purchase I may earn a commission from them.

Episode 40: How To Entertain – An Interview With Gallagher the Comedian

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Gallagher_2

Gallagher in the Studio with John Melley

So, awhile back I had the opportunity to interview one of my favorite childhood comedians, Gallagher.

Sure, his “Sledge-O-Matic” routine was sure to appeal to a 12 year old boy, but it appeals to adults too.

One bit I remembered was his observations on the inconsistencies of the English language. I marveled at his ability to string them into a story that made you laugh.

Prior to my interview he asked me to record a series of poems he had written. To watch him perform them was a real treat. To record them, an honor. To follow their meaning was an opportunity to appreciate the work of an amazingly clever and creative person.

I share one at the end of this episode.

Some of the thoughts he shares are controversial, but hey, all comedy is at some level and he has strong opinions.

Listen for his thoughts on How to entertain, practice and prepare. Listen to his strategic decisions. Learn why he makes the decisions he does and how/why he chooses a “Stress Free” life.

Lots of gems in this one. Enjoy!

John Signature

Recommended Resources!

Protect Your Voice Over Business and Keep it Legal! Order Rob Sciglimpaglia’s Book “Voice Over Legal”!vo_legal_book

Rob Sciglimpaglia was my guest on Episode 23 of the Podcast. We’ve received Rave reviews on the interview!

I’ve arranged an affiliate code with The Publishers of Rob’s Book “Voice Over Legal” so you can save $5 (up to 20%!) off the list price of the book and support the podcast.

Simply Click this Link: www.VoiceOverLegal.com and enter the promo code “VMP” at checkout to save 20% ($5) off the cost of the book and support the podcast!

FREE Resources!

Use Your Personal Story to Market Your Business

In Episode 19 – Do You Have Time for A Story? I spoke about how you can download a free copy of my Marketing Piece that I use with new clients.

Click here To obtain a FREE copy of my Marketing Piece that uses my Voice Over Journey Story_PictureStory

New Opportunity to Contribute and Support the Podcast

If you find any value and inspiration from these episodes, please consider a modest Donation — however much you can afford. When it comes freely from you in the spirit of generosity and an abundance mindset, it’s the kind of gesture that humbles me with warm appreciation.

Thanks for Checking The Show Out!

If you liked this podcast please subscribe to it by clicking one of the Subscribe options found in the upper right side of this page, so you’ll get notices of new episodes. Please share it with your friends and colleagues in the voice over world.

Also, it would be a huge help if you’d like this podcast and rate it on iTunes to help keep it near the top of the list. Also, feel free to share your comments and questions about this episode and future topics you’d like discussed.

If you’d like more information on coaching opportunities where we focus on growing your business, feel free to drop me a line at my cyber assistant’s email address at Mike@JohnMelley.com.

Thanks for listening. Now go out there and share your voice with the world!

All written and recorded content associated with the Voice Over Marketing Podcast are ©2013 – 2016 AR Enterprises Co., Inc. d/b/a John Melley Voice Overs & Production. All other trademarks and copyrights are property of their respective owners.

Disclosures: There are links to different items and sponsors on this and other pages on this site. If you click on them and make a purchase I may earn a commission from them.

Episode 39: How Common Courtesy Can Grow Your Business (Or Kill It)

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How Important Is Courtesy To Your Business?John_and_MIKE_2-13-14

In this episode I make the case for Common Courtesy in our daily lives and how that carries over to our voice over businesses.

I also reveal a dream I had.

I was in a rut. I was getting tired of how I was sounding in copy. It was sounding too formulaic for me and I needed to do something different. The message my subconscious mind sent screaming to me was: “What if you loved your listeners”?

Wow.

Listen in as I explore these topics with real life stories about how courtesy and politeness (and the lack thereof) can impact your business!

Enjoy!

John Signature

Voice Over Marketing Podcast Nominated AGAIN!!Voice_Arts_Awards_2

I’m pleased to tell you the Voice Over Marketing Podcast has been nominated for a Voice Arts Award for the Second Year in a Row!.

Needless to say, I am humbled and honored to have had the podcast recognized this way. All the credit goes to the great community of listeners we have here!

THANK YOU!

I Offer YOU an Opportunity to Watch As I Create a Product…

Selfie (A Really Bad One) of Looking over John's Shoulder.... Get it?

Selfie (A Really Bad One) of Looking over John’s Shoulder…. Get it?

And teach you how to do the same for your future success. An opportunity To Look Over My Shoulder.

If you want to learn more about the Look Over My shoulder Opportunity Just Click Here

This is the really bad Selfie I mentioned in the episode. Hey, I’m not a professional photographer. I’m a VO Guy, but take a look at that nice, round noggin! ;-D

FREE Resources!

Use Your Personal Story to Market Your Business

In Episode 19 – Do You Have Time for A Story? I spoke about how you can download a free copy of my Marketing Piece that I use with new clients.

Click here To obtain a FREE copy of my Marketing Piece that uses my Voice Over Journey Story_PictureStory

New Opportunity to Contribute and Support the Podcast

If you find any value and inspiration from these episodes, please consider a modest Donation — however much you can afford. When it comes freely from you in the spirit of generosity and an abundance mindset, it’s the kind of gesture that humbles me with warm appreciation.

Recommended Resources!

Protect Your Voice Over Business and Keep it Legal! Order Rob Sciglimpaglia’s Book “Voice Over Legal”!vo_legal_book

Rob Sciglimpaglia was my guest on Episode 23 of the Podcast. We’ve received Rave reviews on the interview!

I’ve arranged an affiliate code with The Publishers of Rob’s Book “Voice Over Legal” so you can save $5 (up to 20%!) off the list price of the book and support the podcast.

Simply Click this Link: www.VoiceOverLegal.com and enter the promo code “VMP” at checkout to save 20% ($5) off the cost of the book and support the podcast!

Do you spend your days (and nights?) staring at computer monitors and hand held devices? Have you noticed that it’s affecting your vision? You know I’m BIG into peak performance and health/wellness.

Z-health is the company that developed the training system that I use with my trainer to stay flexible. First and foremost, Z-health is a complete training system that puts you back in control of your own performance. By using the nervous system to rapidly “debug” your movement patterns, you can create lightning-fast improvements in performance. (Plus pain relief, injury prevention, and mindset.)

As an educational company, the goal of Z-Health Performance is to help create professionals in the top 1% of their respective fields.

They’ve recently developed a Product called “The Vision Gym” It is VERY Cool! If you’re finding it harder to see then check this out…

This IS an Affiliate Link. If you choose to purchase the product I will earn a commission. I only recommend something to you if I’ve used it myself and think it is well worth the value. This is one of those products! And it’s very cool!
John Signature

Thanks for Checking The Show Out!

If you liked this podcast please subscribe to it by clicking one of the Subscribe options found in the upper right side of this page, so you’ll get notices of new episodes. Please share it with your friends and colleagues in the voice over world.

Also, it would be a huge help if you’d like this podcast and rate it on iTunes to help keep it near the top of the list. Also, feel free to chare your comments and questions about this episode and future topics you’d like discussed.

If you’d like more information on coaching opportunities where we focus on growing your business, feel free to drop me a line at my cyber assistant’s email address at Mike@JohnMelley.com.

Thanks for listening. Now go out there and share your voice with the world!

All written and recorded content associated with the Voice Over Marketing Podcast are ©2013 – 2015 AR Enterprises Co., Inc. d/b/a John Melley Voice Overs & Production. All other trademarks and copyrights are property of their respective owners.

Disclosures: There are links to different items and sponsors on this and other pages on this site. If you click on them and make a purchase I may earn a commission from them.

Episode 38: Will “Uber” Technology Kill Voice Over?

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Click Here To Learn More About The Opportunity In This Episode

This Episode is all about how technology has impacted our economy

John_and_MIKE_2-13-14

John Melley and MIKE! In The Studio

– and different sectors of the economy in ways we never could have imagined before.

A cab driver recently told me his revenue is down 80% due to Uber (!) Do you think Cabbies ever expected the internet to impact their income like this?

“Traditional” BIG Companies Are Impacted Too!

Bic Pens is waging “Fight for your Write” letting us know that Penmanship leads to improved creativity, better reading comprehension and retention of information.

Experts on the Bic web site bicfightforyourwrite.com discuss studies about how handwriting is linked to better learning. How writing and learning are wired together in the brain and how kids who aren’t writing – literally have brains that are “wired” differently than most of the people who listen to this podcast who grew up going to school learning penmanship!

Why do you think Bic got involved? They’re not selling pens like they used to.

Even Retailers on the Cutting Edge of Technology Gadgets…

Staples is seeing a drop in sales in notepads and other things people used to write on. I just got an email from Staples today letting me know they offer Small Business Loans.

They’re looking for other sources of revenue. Why? Technology is impacting sectors of the economy in ways that we never considered.

Can this happen to Voice Over?

I believe it can.

In this episode I discuss why and how I believe we can be replaced…

And I offer an alternative to offset that possibility through the creation of our own products and services that we market and sell.

I Offer YOU an Opportunity to Watch As I Create a Product…

Selfie (A Really Bad One) of Looking over John's Shoulder.... Get it?

Selfie (A Really Bad One) of Looking over John’s Shoulder…. Get it?

And teach you how to do the same for your future success. An opportunity To Look Over My Shoulder.

If you want to learn more about the Look Over My shoulder Opportunity Just Click Here

This is the really bad Selfie I mentioned in the episode. Hey, I’m not a professional photographer. I’m a VO Guy, but take a look at that nice, round noggin! ;-D

FREE Resources!

Use Your Personal Story to Market Your Business

In Episode 19 – Do You Have Time for A Story? I spoke about how you can download a free copy of my Marketing Piece that I use with new clients.

Click here To obtain a FREE copy of my Marketing Piece that uses my Voice Over Journey Story_PictureStory

New Opportunity to Contribute and Support the Podcast

If you find any value and inspiration from these episodes, please consider a modest Donation — however much you can afford. When it comes freely from you in the spirit of generosity and an abundance mindset, it’s the kind of gesture that humbles me with warm appreciation.

Recommended Resources!

Protect Your Voice Over Business and Keep it Legal! Order Rob Sciglimpaglia’s Book “Voice Over Legal”!vo_legal_book

Rob Sciglimpaglia was my guest on Episode 23 of the Podcast. We’ve received Rave reviews on the interview!

I’ve arranged an affiliate code with The Publishers of Rob’s Book “Voice Over Legal” so you can save $5 (up to 20%!) off the list price of the book and support the podcast.

Simply Click this Link: www.VoiceOverLegal.com and enter the promo code “VMP” at checkout to save 20% ($5) off the cost of the book and support the podcast!

Do you spend your days (and nights?) staring at computer monitors and hand held devices? Have you noticed that it’s affecting your vision? You know I’m BIG into peak performance and health/wellness.

Z-health is the company that developed the training system that I use with my trainer to stay flexible. First and foremost, Z-health is a complete training system that puts you back in control of your own performance. By using the nervous system to rapidly “debug” your movement patterns, you can create lightning-fast improvements in performance. (Plus pain relief, injury prevention, and mindset.)

As an educational company, the goal of Z-Health Performance is to help create professionals in the top 1% of their respective fields.

They’ve recently developed a Product called “The Vision Gym” It is VERY Cool! If you’re finding it harder to see then check this out…

This IS an Affiliate Link. If you choose to purchase the product I will earn a commission. I only recommend something to you if I’ve used it myself and think it is well worth the value. This is one of those products! And it’s very cool!
John Signature

Thanks for Checking The Show Out!

If you liked this podcast please subscribe to it by clicking one of the Subscribe options found in the upper right side of this page, so you’ll get notices of new episodes. Please share it with your friends and colleagues in the voice over world.

Also, it would be a huge help if you’d like this podcast and rate it on iTunes to help keep it near the top of the list. Also, feel free to chare your comments and questions about this episode and future topics you’d like discussed.

If you’d like more information on coaching opportunities where we focus on growing your business, feel free to drop me a line at my cyber assistant’s email address at Mike@JohnMelley.com.

Thanks for listening. Now go out there and share your voice with the world!

All written and recorded content associated with the Voice Over Marketing Podcast are ©2013 – 2015 AR Enterprises Co., Inc. d/b/a John Melley Voice Overs & Production. All other trademarks and copyrights are property of their respective owners.

Disclosures: There are links to different items and sponsors on this and other pages on this site. If you click on them and make a purchase I may earn a commission from them.

Episode 36: How To Make Riches In Niches {Yes… you REALLY CAN!}

Podcast: Play in new window | Download | Embed

Subscribe: Email | RSS

My Beehive

I mentioned my Honeybees as a contribution to the environment and a great source of relaxation. Checkout the Photo Gallery below and watch the 50 second video. See if your blood pressure doesn’t drop a bit. I’m standing about 3 feet away from the hive while shooting this video.

These Bees is Makin’ Honey… Honey!

Riches In Niches! An Interview With Author Susan Friedmann

Susan_Friedman

Susan Friedman

Susan is a successful author and a very savvy marketer. That’s why we have her on the show!

Susan Friedmann, CSP (Certified Speaking Professional), is a veteran business and niche marketing expert who has carved her niche by helping companies worldwide get the most out of attending trade shows and industry events. Susan has written 14 books (!) including, “Meeting and Event Planning for Dummies,” and “The Complete Idiot’s Guide to Target Marketing,”

Her book “Riches in Niches: How to Make it BIG in a small Market,” made it to #1 in hot business books on Amazon.com!

During Our Conversation We Discuss:

  • Setting Yourself Apart From Your Competition
  • Why Establishing Yourself As An “Educator” in a niche is Critical
  • Going Where the Competition ISN’T!
  • Doing The Opposite of What Everyone Else Does
  • And Much More!

Special Bonus!

To Access the 10 Point List to establish YOUR Niche Market and to schedule the FREE 15 Minute Phone Consult Susan mentioned in the program, send her an email to: susan@richesinniches.com

FREE Resources!

Use Your Personal Story to Market Your Business

In Episode 19 – Do You Have Time for A Story? I spoke about how you can download a free copy of my Marketing Piece that I use with new clients.

Click here To obtain a FREE copy of my Marketing Piece that uses my Voice Over Journey Story_PictureStory

New Opportunity to Contribute and Support the Podcast

If you find any value and inspiration from these episodes, please consider a modest Donation — however much you can afford. When it comes freely from you in the spirit of generosity and an abundance mindset, it’s the kind of gesture that humbles me with warm appreciation.

Recommended Resources!

Protect Your Voice Over Business and Keep it Legal! Order Rob Sciglimpaglia’s Book “Voice Over Legal”!vo_legal_book

Rob Sciglimpaglia was my guest on Episode 23 of the Podcast. We’ve received Rave reviews on the interview!

I’ve arranged an affiliate code with The Publishers of Rob’s Book “Voice Over Legal” so you can save $5 (up to 20%!) off the list price of the book and support the podcast.

Simply Click this Link: www.VoiceOverLegal.com and enter the promo code “VMP” at checkout to save 20% ($5) off the cost of the book and support the podcast!

Do you spend your days (and nights?) staring at computer monitors and hand held devices? Have you noticed that it’s affecting your vision? You know I’m BIG into peak performance and health/wellness.

Z-health is the company that developed the training system that I use with my trainer to stay flexible. First and foremost, Z-health is a complete training system that puts you back in control of your own performance. By using the nervous system to rapidly “debug” your movement patterns, you can create lightning-fast improvements in performance. (Plus pain relief, injury prevention, and mindset.)

As an educational company, the goal of Z-Health Performance is to help create professionals in the top 1% of their respective fields.

They’ve recently developed a Product called “The Vision Gym” It is VERY Cool! If you’re finding it harder to see then check this out…

This IS an Affiliate Link. If you choose to purchase the product I will earn a commission. I only recommend something to you if I’ve used it myself and think it is well worth the value. This is one of those products! And it’s very cool!
John Signature

Thanks for Checking The Show Out!

If you liked this podcast please subscribe to it by clicking one of the Subscribe options found in the upper right side of this page, so you’ll get notices of new episodes. Please share it with your friends and colleagues in the voice over world.

Also, it would be a huge help if you’d like this podcast and rate it on iTunes to help keep it near the top of the list. Also, feel free to chare your comments and questions about this episode and future topics you’d like discussed.

If you’d like more information on coaching opportunities where we focus on growing your business, feel free to drop me a line at my cyber assistant’s email address at Mike@JohnMelley.com.

Thanks for listening. Now go out there and share your voice with the world!

All written and recorded content associated with the Voice Over Marketing Podcast are ©2013 – 2015 AR Enterprises Co., Inc. d/b/a John Melley Voice Overs & Production. All other trademarks and copyrights are property of their respective owners.

Disclosures: There are links to different items and sponsors on this and other pages on this site. If you click on them and make a purchase I may earn a commission from them.

Episode 35: An Interview With Marketing Expert Andrew Lock

Podcast: Play in new window | Download | Embed

Subscribe: Email | RSS

“Help! My Business Sucks!”

“…the show has become more popular than
a supermodel at a Catholic boarding school.”

Andrew Lock’s Story

Andrew_Lock

Andrew Lock

It all started with potatoes…

As a kid, Andrew challenged every ‘normal’ way of making money that was accepted by all the other kids. While most school age kids were doing a paper route to earn some pocket money, Andrew hated getting up early in the morning so that didn’t seem like a good idea.

One day while traveling on a bus, he overheard some old people complain to each other about not being able to carry bags of potatoes home from the store, and that sparked an idea to create a potato round.

Andrew found a farm that was willing to supply sacks of potatoes and had his parents drive him over to collect them. He then divided the potatoes into small ‘retail’ bags and went from door to door, quickly establishing a little business that earned him 18-20 times more than his school friends were making with their paper rounds, AND he was able to do it after school, not at 5am in the freezing cold of the British winters.

The Rest Is History….

Andrew’s first info-product was created at age 14, a guidebook about planning a vacation to Florida theme parks. “This was before desk-top publishing so I used a typewriter to create the guide, and photocopied it to make copies to sell. By today’s standards they looked horrible, but again it taught me that if the information was good, people would overlook presentation (or lack of it).”

Deciding to forgo college, Andrew started a video production business and 22 years on, after producing countless movie projects, commercials, and documentaries, Andrew is a leading consultant.

Andrew created, hosts and produces the wildly successful ‘Help! My Business Sucks!’; a free, weekly web TV show that helps entrepreneurs to “get more done and have more fun.” Hosted by maverick marketer Andrew Lock, the show provides plenty of practical marketing tips, big lessons from well known brands, and lots of little known resources that small business owners can use to increase their profits fast. In addition, you’ll learn countless video production tips from Andrews vast experience.

With an irreverent, entertaining, and humorous style, the show has become more popular than a supermodel at a Catholic boarding school.

The show has become the #1 most popular marketing WebTV show in the Apple iTunes store, beating well known ‘traditional business training’ competitors like Harvard Business Review, Advertising Age, and Business Week.

In this Episode Andrew and I Discuss:

  • Why Andrew Believes “Everything is marketing and marketing is everything.”
  • How Disney Creates Money From Thin Air and How You Can Too!
  • Disney Pricing Strategies
  • The Importance of Differentiating Yourself From Your Competition
  • And Much More!

Connect With Andrew at:

http://helpmybusiness.com/ and

Magical Marketing Experience.com

FREE Resources!

Use Your Personal Story to Market Your Business

In Episode 19 – Do You Have Time for A Story? I spoke about how you can download a free copy of my Marketing Piece that I use with new clients.

Click here To obtain a FREE copy of my Marketing Piece that uses my Voice Over Journey Story_PictureStory

New Opportunity to Contribute and Support the Podcast

If you find any value and inspiration from these episodes, please consider a modest Donation — however much you can afford. When it comes freely from you in the spirit of generosity and an abundance mindset, it’s the kind of gesture that humbles me with warm appreciation.

Recommended Resources!

Protect Your Voice Over Business and Keep it Legal! Order Rob Sciglimpaglia’s Book “Voice Over Legal”!vo_legal_book

Rob Sciglimpaglia was my guest on Episode 23 of the Podcast. We’ve received Rave reviews on the interview!

I’ve arranged an affiliate code with The Publishers of Rob’s Book “Voice Over Legal” so you can save $5 (up to 20%!) off the list price of the book and support the podcast.

Simply Click this Link: www.VoiceOverLegal.com and enter the promo code “VMP” at checkout to save 20% ($5) off the cost of the book and support the podcast!

Do you spend your days (and nights?) staring at computer monitors and hand held devices? Have you noticed that it’s affecting your vision? You know I’m BIG into peak performance and health/wellness.

Z-health is the company that developed the training system that I use with my trainer to stay flexible. First and foremost, Z-health is a complete training system that puts you back in control of your own performance. By using the nervous system to rapidly “debug” your movement patterns, you can create lightning-fast improvements in performance. (Plus pain relief, injury prevention, and mindset.)

As an educational company, the goal of Z-Health Performance is to help create professionals in the top 1% of their respective fields.

They’ve recently developed a Product called “The Vision Gym” It is VERY Cool! If you’re finding it harder to see then check this out…

This IS an Affiliate Link. If you choose to purchase the product I will earn a commission. I only recommend something to you if I’ve used it myself and think it is well worth the value. This is one of those products! And it’s very cool!
John Signature

Thanks for Checking The Show Out!

If you liked this podcast please subscribe to it by clicking one of the Subscribe options found in the upper right side of this page, so you’ll get notices of new episodes. Please share it with your friends and colleagues in the voice over world.

Also, it would be a huge help if you’d like this podcast and rate it on iTunes to help keep it near the top of the list. Also, feel free to chare your comments and questions about this episode and future topics you’d like discussed.

If you’d like more information on coaching and mastermind group opportunities where we focus on growing your business, feel free to drop me a line at my cyber assistant’s email address at Mike@JohnMelley.com.

Thanks for listening. Now go out there and share your voice with the world!

All written and recorded content associated with the Voice Over Marketing Podcast are ©2013 – 2015 AR Enterprises Co., Inc. d/b/a John Melley Voice Overs & Production. All other trademarks and copyrights are property of their respective owners.

Disclosures: There are links to different items and sponsors on this and other pages on this site. If you click on them and make a purchase I may earn a commission from them.