Category Archives: Uncategorized

Episode 23: How To Protect Yourself Legally in Voice Over

My Guest in this Episode is Rob Sciglimpaglia.

Rob_Sciglimpaglia

Rob Sciglimpaglia

Robert has appeared on National Television several times.  He is best known as the DAD on the 2012 Chevy SUPER BOWL COMMERCIAL, HAPPY GRAD.  He has appeared several times on Travel Channel’s “Mystery at the Museum”, Discovery ID’s “My Dirty Little Secret”, History Channels “Engineering an Empire”, a Recurring Role on Discovery ID’s “Watching the Detectives”, and has had several series regular roles on various shows.  He most recently appeared in a Television pilot called “Male Bondage” where he is one of the series regulars.

Most recently, he was asked to play the lead in a new feature film where the part was written for him.  The film is called “One” and will begin shooting in Fall of 2014.

University of Connecticut, where he graduated in 1988 with a Bachelor of Arts degree majoring in Political Science. Robert then graduated from Pace University School of Law in 1991. He passed the Connecticut, New York and Pennsylvania bar exams on his first attempt and was admitted to the Connecticut Bar in 1991. He is currently a practicing attorney, as well as an actor and accomplished voice over artist. Robert hosted a local radio program back in the mid 1990’s called “The Law Show”, and more recently, hosted a radio show called “Ask the Lawyer.”

He had the honor of writing a chapter in the fourth edition of the book The Art of Voice Acting, written by James Alburger, which is considered by many to be the bible of the voice over industry.  He is also the author of the book Voice Over Legal.

Robert has done on camera or voice overs for: the LA Dodgers, Dean Koontz’s book, “The Husband”, Advanced Micro Devices (AMD), Aquafina Water, GlaxoSmithKline, Mountain Dew, the CIA, the US Marines, Reebok, TGIFridays, Zales Jewelers, Doritos, XpressBet.com, Saratoga Raceway, and many more.  He has also appeared on camera in numerous commercials and industrial videos.

Robert has also helped many, many students, both beginning and experienced, get started in the voice over industry, and advance in the business, through teaching and production of their demos.

During Our Conversation We Discuss:

  • The Importance of Treating Your Business Like A Business
  • When you Should Start to think about the legal side of your VO Business
  • Why You May NOT want to do a low paying job (Hint: It could cost you BIG down the road
  • How To Get Paid and avoid getting ripped off
  • How to Order His Book: Voice Over Legal
  • And Much More!

Order Rob’s Book “Voice Over Legal”!vo_legal_book

I’ve arranged an affiliate code with The Publishers of Rob’s Book “Voice Over Legal” so you can save $5 (20%!) off the list price of the book and support the podcast.

Simply Click this Link: www.VoiceOverLegal.com and enter the promo code “VMP” at checkout to save 20% ($5) off the cost of the book!

Thanks!

Contact Rob Sciglimpaglia:

www.RobPaglia.com

Using Your Personal Story to Market Your Business – Continued

In Episode 19 – Do You Have Time for A Story? Lot’s of folks took advantage of the opportunity to download a free copy of my Marketing Piece that I use with new clients.

Click here To obtain a FREE copy of my Marketing Piece that uses my Voice Over Journey Story_PictureStory

“Meldawg’s Book Club”

Tree_Slaughter
Meldawg In the Woods

Years ago after a station concert I was imbibing a few beers with some colleagues at local pub when they – for some unknown reason – started referring to me as… (Click here to read more)

The Show Keeps GROWING!

We’ve had 13,202 downloads as of this writing! Thanks for continuing to spread the word!

The Voice Over “Definition” T-Shirt!

premium_made_in_usa_voice_over_fitted_tshirt
Voice Over “Definition” T-Shirt

This Episode is sponsored by the Voice Over Definition T-Shirt. Let your clothing do the talking for YOU for a change!

I had a brainstorm and came up with these designs. Fun T-Shirts that shout out and define what you do… literally!

Have fun and order one for you and a friend right now! All orders fulfilled by CafePress.com

Recommended Resource!

Do you spend your days (and nights?) staring at computer monitors and hand held devices? Have you noticed that it’s affecting your vision? You know I’m BIG into peak performance and health/wellness.

Z-health is the company that developed the training system that I use with my trainer to stay flexible. First and foremost, Z-health is a complete training system that puts you back in control of your own performance. By using the nervous system to rapidly “debug” your movement patterns, you can create lightning-fast improvements in performance. (Plus pain relief, injury prevention, and mindset.)

As an educational company, the goal of Z-Health Performance is to help create professionals in the top 1% of their respective fields.

They’ve recently developed a Product called “The Vision Gym” It is VERY Cool! If you’re finding it harder to see then check this out…

This IS an Affiliate Link. If you choose to purchase the product I will earn a commission. I only recommend something to you if I’ve used it myself and think it is well worth the value. This is one of those products! And it’s very cool!

John Signature

Thanks for Checking The Show Out!

If you liked this podcast please subscribe to it by clicking one of the Subscribe options found in the upper right side of this page, so you’ll get notices of new episodes. Please share it with your friends and colleagues in the voice over world.

Also, it would be a huge help if you’d like this podcast and rate it on iTunes to help keep it near the top of the list. Also, feel free to chare your comments and questions about this episode and future topics you’d like discussed.

If you’d like more information on coaching and mastermind group opportunities where we focus on growing your business, feel free to drop me a line at my cyber assistant’s email address at Mike@JohnMelley.com.

Thanks for listening. Now go out there and share your voice with the world!

All written and recorded content associated with the Voice Over Marketing Podcast are ©2013 AR Enterprises Co., Inc. d/b/a John Melley Voice Overs & Production. All other trademarks and copyrights are property of their respective owners.

Disclosures: There are links to different items and sponsors on this and other pages on this site. If you click on them and make a purchase I may earn a commission from them.

Episode 22: An Interview With Rudy Gaskins

Rudy Gaskins

I invited Rudy to discuss The Society of Voice Arts and Sciences™ along with the creation of the Voice Arts Awards™.

IMG_20140523_231641

Rudy Gaskins

Rudy Gaskins is an Emmy-winning producer CEO and the Executive Creative Director of Push Creative, Inc., a full-service branding agency providing strategic marketing, graphic design and video/film production. The company also  provides voiceover training and media training for on-camera presentations. Recently, he celebrated a huge win after providing media training for Miss New York, on her way to being crowned the new Miss America 2013. Rudy is also developing branding and mobile applications for the Tribeca Film Festival and planning the fifth annual That’s Voiceover event in Los Angles and the UK.  Other clients include  Lexus,  FOX News
Channel, BET, American Express, Spike TV, ABC Television, Actors Federal Credit Union, History
Channel, MSNBC, and NBC Sports.  Drawing on his  former  experience as  a filmmaker and
writer/producer/director for PBS, Gaskins has expanded Push Creative’s production scope to
include program development and is actively developing TV and web series in several genres.

He serves as President and CEO of The Society of Voice Arts and Sciences™ along with the creation of the Voice Arts™ Awards and the 5th annual production of That’s Voiceover!™. The other 30% of my time is devoted to managing marketing accounts with Tribeca Film Festival, American Express, and several boutique firms and several individuals. For sanity, he’s currently training for his black belt in Tae Kwon Do.

During the Interview We Discuss:

  • The Power of Thinking Big
  • What An Award Can Do For You and Your Business
  • Why There’s an Entry Fee
  • Playing in a bigger “field”
  • Mindset for Success
  • And Much more

I thoroughly enjoyed my conversation with Rudy. Get a pencil and notebook when you listen to this episode – ‘cuz you’re Gonna Wanna take some notes on this one!

Ways to Connect:

Voice Arts Awards Website

Voice_Arts_Awards_2

Facebook: https://www.facebook.com/VoiceArts

That’s VoiceOver: http://thatsvoiceover.com/

I’m Hosting a Webinar with VoiceOverXtra.com!

How To INCREASE Your Rates and WHY You NEED to Increase Them AND… How to Get Paid in Advance of Doing the Work – Or At Least Get a Hefty Deposit

John Florian has graciously invited me to conduct a webinar for VoiceOverXtra.com. It’s on July 9th.

You’ll Get A Full recording of the webinar – both audio and video!

Only $49. – It’s less than what you’d spend on take-out and what I’m going to share with you is worth many times that investment.

Click HERE to Register NOW!

I’m really excited to share some information with you that changed FOREVER:

  • The way I look at the income I earn,
  • How I spend my resources and
  • How I value my time.

I must admit, the first time someone shared with me the information I’m going to cover in the webinar, I was a bit frustrated and candidly, angry that no one had shared this with me before.

You may feel the same way when I share it with you

But I knew it made total sense and I’m sure once you see it, you will think so too.

It showed me that I needed to differentiate myself in the marketplace of the services I provide and compete in ways other than simply having the “Best prices.” {Best for whom?}

You can learn more by clicking here:

Using Your Personal Story to Market Your Business – Continued

In Episode 19 – Do You Have Time for A Story? Lot’s of folks took advantage of the opportunity to download a free copy of my Marketing Piece that I use with new clients.

Click here To obtain a FREE copy of my Marketing Piece that uses my Voice Over Journey Story_PictureStory

“Meldawg’s Book Club”

Tree_Slaughter
Meldawg In the Woods

Years ago after a station concert I was imbibing a few beers with some colleagues at local pub when they – for some unknown reason – started referring to me as… (Click here to read more)

The Show Keeps GROWING!

We’ve had 11,794 downloads as of this writing! Thanks for continuing to spread the word!

The Voice Over “Definition” T-Shirt!

premium_made_in_usa_voice_over_fitted_tshirt
Voice Over “Definition” T-Shirt

This Episode is sponsored by the Voice Over Definition T-Shirt. Let your clothing do the talking for YOU for a change!

I had a brainstorm and came up with these designs. Fun T-Shirts that shout out and define what you do… literally!

Have fun and order one for you and a friend right now! All orders fulfilled by CafePress.com

Recommended Resource!

Do you spend your days (and nights?) staring at computer monitors and hand held devices? Have you noticed that it’s affecting your vision? You know I’m BIG into peak performance and health/wellness.

Z-health is the company that developed the training system that I use with my trainer to stay flexible. First and foremost, Z-health is a complete training system that puts you back in control of your own performance. By using the nervous system to rapidly “debug” your movement patterns, you can create lightning-fast improvements in performance. (Plus pain relief, injury prevention, and mindset.)

As an educational company, the goal of Z-Health Performance is to help create professionals in the top 1% of their respective fields.

They’ve recently developed a Product called “The Vision Gym” It is VERY Cool! If you’re finding it harder to see then check this out…

This IS an Affiliate Link. If you choose to purchase the product I will earn a commission. I only recommend something to you if I’ve used it myself and think it is well worth the value. This is one of those products! And it’s very cool!

John Signature

Thanks for Checking The Show Out!

If you liked this podcast please subscribe to it by clicking one of the Subscribe options found in the upper right side of this page, so you’ll get notices of new episodes. Please share it with your friends and colleagues in the voice over world.

Also, it would be a huge help if you’d like this podcast and rate it on iTunes to help keep it near the top of the list. Also, feel free to chare your comments and questions about this episode and future topics you’d like discussed.

If you’d like more information on coaching and mastermind group opportunities where we focus on growing your business, feel free to drop me a line at my cyber assistant’s email address at Mike@JohnMelley.com.

Thanks for listening. Now go out there and share your voice with the world!

All written and recorded content associated with the Voice Over Marketing Podcast are ©2013 AR Enterprises Co., Inc. d/b/a John Melley Voice Overs & Production. All other trademarks and copyrights are property of their respective owners.

Disclosures: There are links to different items and sponsors on this and other pages on this site. If you click on them and make a purchase I may earn a commission from them.

 

Episode 21 Interview With Voice Talent Harry Legg

YES…Harry Legg IS his real name! What were his parents thinking?

Of course, the name works well for the entertainment business – you can’t forget it!Harry-VO Booth

Harry’s career has taken him to radio stations, recording studios, and even a record label. He moved from his hometown of Cleveland to work in over half a dozen cities including the top 3 markets of Chicago, Los Angeles and New York City. Besides voiceovers, Harry is an accomplished air talent having worked on-air at stations such as KIIS-FM Los Angeles and Kiss in Chicago. His awards include the NYC A.I.R. Creative Services Director of the Year Award for his work at WKTU and a nomination for Billboard’s Rhythmic APD/Music Director of the year while at Energy in Chicago.

Harry is the voice of The NBC Sports Radio Network and currently works out of his studio in suburban NYC. Besides stations here in the USA, Harry has a large international following with stations in Australia, Austria, Belgium, Brazil, Canada, Cairo, Cape Town, Cyprus, Hungary, Jakarta, Johannesburg, Jordan, Malta, Singapore, Sri Lanka, Tasmania, Trinidad and Tobago, and Val-d’Isère. Harry’s other passion is martial arts. He currently trains at Body Mind Studios in Kung Fu, Tai Chi, Bagua Zhang, Ship Pal Gye, Kong Su Do, Akido/Hapkido, Udo, Kom Do and more.

During the Interview We Discuss:

  • The Power of Authentic Networking
  • Using “downtime” productively
  • How Professional Coaching Buys you “Speed”
  • Candid discussion of how Radio experience doesn’t automatically qualify you for VO
  • And Much More!

I really enjoyed my conversation with Harry. I’m sure you will too!

To Contact Harry:

  • www.HarryLegg.com
  • harry@harrylegg.com

I’m Hosting a Webinar with VoiceOverXtra.com!

How To INCREASE Your Rates and WHY You NEED to Increase Them AND… How to Get Paid in Advance of Doing the Work – Or At Least Get a Hefty Deposit

John Florian has graciously invited me to conduct a webinar for VoiceOverXtra.com. It’s on July 9th.

You’ll Get A Full recording of the webinar – both audio and video!

Only $49. – It’s less than what you’d spend on take-out and what I’m going to share with you is worth many times that investment.

Click HERE to Register NOW!

Special Time Sensitive BONUS! – Get Paid Up Front!

And as an added bonus for everybody who signs up By MIDNIGHT U.S.A. EASTERN TIME on June 30th,  2014 I will give you a template of the document I use to get paid up front that you can customize for your Voice Over Business. That’s a $75 value so you recoup your investment right away and it’s yours for FREE if you register by Midnight Eastern Time U.S. on June 30th. You are definitely going to want to have this. It eliminates chasing clients around for money and all that. And for anyone who has already registered, we’ll be making that available to you too, so you won’t miss anything.

I’m really excited to share some information with you that changed FOREVER:

  • The way I look at the income I earn,
  • How I spend my resources and
  • How I value my time.

I must admit, the first time someone shared with me the information I’m going to cover in the webinar, I was a bit frustrated and candidly, angry that no one had shared this with me before.

You may feel the same way when I share it with you

But I knew it made total sense and I’m sure once you see it, you will think so too.

It showed me that I needed to differentiate myself in the marketplace of the services I provide and compete in ways other than simply having the “Best prices.” {Best for whom?}

You can learn more by clicking here:

Using Your Personal Story to Market Your Business – Continued

In Episode 19 – Do You Have Time for A Story? Lot’s of folks took advantage of the opportunity to download a free copy of my Marketing Piece that I use with new clients.

Click here To obtain a FREE copy of my Marketing Piece that uses my Voice Over Journey Story_PictureStory

“Meldawg’s Book Club”

Tree_Slaughter
Meldawg In the Woods

Years ago after a station concert I was imbibing a few beers with some colleagues at local pub when they – for some unknown reason – started referring to me as… (Click here to read more)

The Show Keeps GROWING!

We’ve had 11,794 downloads as of this writing! Thanks for continuing to spread the word!

The Voice Over “Definition” T-Shirt!

premium_made_in_usa_voice_over_fitted_tshirt
Voice Over “Definition” T-Shirt

This Episode is sponsored by the Voice Over Definition T-Shirt. Let your clothing do the talking for YOU for a change!

I had a brainstorm and came up with these designs. Fun T-Shirts that shout out and define what you do… literally!

Have fun and order one for you and a friend right now! All orders fulfilled by CafePress.com

Recommended Resource!

Do you spend your days (and nights?) staring at computer monitors and hand held devices? Have you noticed that it’s affecting your vision? You know I’m BIG into peak performance and health/wellness.

Z-health is the company that developed the training system that I use with my trainer to stay flexible. First and foremost, Z-health is a complete training system that puts you back in control of your own performance. By using the nervous system to rapidly “debug” your movement patterns, you can create lightning-fast improvements in performance. (Plus pain relief, injury prevention, and mindset.)

As an educational company, the goal of Z-Health Performance is to help create professionals in the top 1% of their respective fields.

They’ve recently developed a Product called “The Vision Gym” It is VERY Cool! If you’re finding it harder to see then check this out…

This IS an Affiliate Link. If you choose to purchase the product I will earn a commission. I only recommend something to you if I’ve used it myself and think it is well worth the value. This is one of those products! And it’s very cool!

John Signature

Thanks for Checking The Show Out!

If you liked this podcast please subscribe to it by clicking one of the Subscribe options found in the upper right side of this page, so you’ll get notices of new episodes. Please share it with your friends and colleagues in the voice over world.

Also, it would be a huge help if you’d like this podcast and rate it on iTunes to help keep it near the top of the list. Also, feel free to chare your comments and questions about this episode and future topics you’d like discussed.

If you’d like more information on coaching and mastermind group opportunities where we focus on growing your business, feel free to drop me a line at my cyber assistant’s email address at Mike@JohnMelley.com.

Thanks for listening. Now go out there and share your voice with the world!

All written and recorded content associated with the Voice Over Marketing Podcast are ©2013 AR Enterprises Co., Inc. d/b/a John Melley Voice Overs & Production. All other trademarks and copyrights are property of their respective owners.

Disclosures: There are links to different items and sponsors on this and other pages on this site. If you click on them and make a purchase I may earn a commission from them.

Episode 20 Having A Mindset for Prosperity

In this episode I discuss how our attitudes about money and how we feel about others making money may be affecting our ability to earn more for ourselves.

I talk about:

  • The importance of the language we use, e.g. “Giving Back” vs. “Donating”
  • How we feel when others charge for services – are we jealous?
  • How More Customers DOES NOT equal More $$.
  • Reframing Entry Fees as Marketing Expenses
  • And More

I’m Hosting a Webinar with VoiceOverXtra.com!

John Florian has graciously invited me to conduct a webinar for VoiceOverXtra.com. It’s on July 9th.

I’m really excited to share some information with you that changed FOREVER:

  • The way I look at the income I earn,
  • How I spend my resources and
  • How I value my time.

I must admit, the first time someone shared with me the information I’m going to cover in the webinar, I was a bit frustrated and candidly, angry that no one had shared this with me before.

You may feel the same way when I share it with you

But I knew it made total sense and I’m sure once you see it, you will think so too.

It showed me that I needed to differentiate myself in the marketplace of the services I provide and compete in ways other than simply having the “Best prices.” {Best for whom?}

You can learn more by clicking here:

Using Your Personal Story to Market Your Business – Continued

The last episode (Episode 19 – Do You Have Time for A Story) has been extremely popular. Lot’s of folks took advantage of the opportunity to download a free copy of my Marketing Piece that I use with new clients.

Click here To obtain a FREE copy of my Marketing Piece that uses my Voice Over Journey Story_PictureStory

“Meldawg’s Book Club”

Tree_Slaughter
Meldawg In the Woods

Years ago after a station concert I was imbibing a few beers with some colleagues at local pub when they – for some unknown reason – started referring to me as… (Click here to read more)

The Show Keeps GROWING!

We’ve had 11,482 downloads as of this writing! Thanks for continuing to spread the word!

The Voice Over “Definition” T-Shirt!

premium_made_in_usa_voice_over_fitted_tshirt
Voice Over “Definition” T-Shirt

This Episode is sponsored by the Voice Over Definition T-Shirt. Let your clothing do the talking for YOU for a change!

I had a brainstorm and came up with these designs. Fun T-Shirts that shout out and define what you do… literally!

Have fun and order one for you and a friend right now! All orders fulfilled by CafePress.com

Recommended Resource!

Do you spend your days (and nights?) staring at computer monitors and hand held devices? Have you noticed that it’s affecting your vision? You know I’m BIG into peak performance and health/wellness.

Z-health is the company that developed the training system that I use with my trainer to stay flexible. First and foremost, Z-health is a complete training system that puts you back in control of your own performance. By using the nervous system to rapidly “debug” your movement patterns, you can create lightning-fast improvements in performance. (Plus pain relief, injury prevention, and mindset.)

As an educational company, the goal of Z-Health Performance is to help create professionals in the top 1% of their respective fields.

They’ve recently developed a Product called “The Vision Gym” It is VERY Cool! If you’re finding it harder to see then check this out…

This IS an Affiliate Link. If you choose to purchase the product I will earn a commission. I only recommend something to you if I’ve used it myself and think it is well worth the value. This is one of those products! And it’s very cool!

John Signature

Thanks for Checking The Show Out!

If you liked this podcast please subscribe to it by clicking one of the Subscribe options found in the upper right side of this page, so you’ll get notices of new episodes. Please share it with your friends and colleagues in the voice over world.

Also, it would be a huge help if you’d like this podcast and rate it on iTunes to help keep it near the top of the list. Also, feel free to chare your comments and questions about this episode and future topics you’d like discussed.

If you’d like more information on coaching and mastermind group opportunities where we focus on growing your business, feel free to drop me a line at my cyber assistant’s email address at Mike@JohnMelley.com.

Thanks for listening. Now go out there and share your voice with the world!

All written and recorded content associated with the Voice Over Marketing Podcast are ©2013 AR Enterprises Co., Inc. d/b/a John Melley Voice Overs & Production. All other trademarks and copyrights are property of their respective owners.

Disclosures: There are links to different items and sponsors on this and other pages on this site. If you click on them and make a purchase I may earn a commission from them.

Episode 19: Using Your Own Personal Voice Over Story in Your Marketing

Do You Have Time For A Story?

In this episode I share a fairly advanced marketing tactic with you about using your own personal story to grow your Voice Over Business.

I’ve got some great materials to refer to during this episode, so check ’em out as you follow along.

  1. Click here To obtain a FREE copy of my Marketing Piece that uses my Voice Over Journey Story_PictureStory
  2. Click Here to see the Video I mentioned that Harry Legg made about growing his Voice Over business.
  3. Listen to how I use my story in my marketing. Will Lee from “One Thing Required” Podcast turned the tables and interviewed me!

It’s All About “Know, Like and Trust”

People buy (Companies don’t buy – people in companies make the decision) from people they know, people they like and people they trust . We help them get to know us better through sharing stories about ourselves and by sharing experiences with them

How can you use your story in your marketing?

Write it up. Include Naysayers, Supporters, Victories and Setbacks
Everyone has experienced all of these things and they can relate to them. They are called paths of entry. People identify with different things you share and they start to Know, Like and Trust you.
The question then becomes “How can we get people we want to do business with, to trust us”?

If you listen to my podcast you will hear references of my past experiences dropped into the program. I want people to know them.I share life experiences in the podcast. Put on your web page. How many times do you go to a web page and one of the first pages you click on is the “About” page?

  • Don’t be afraid to put something in your story that may bother or turn off some people.
  • Your story can act as a filter and keep people away from you that you may not want to work with and it will attract others to you who will want to ONLY work with you.

Yeah! We want to know their story! Give it to them!
Voice it as an MP3 on your page
Write up an article and give it to new clients you’re just getting started with
Make it a part of the fabric of your marketing

There is nothing unethical about this. Everything in the story is true (Remember it’s all about “Know, Like and Trust.) It attracts clients. It makes them comfortable with you.

Send me your Feedback and let me know how it goes!

“Meldawg’s Book Club”

Tree_Slaughter
Meldawg In the Woods

Years ago after a station concert I was imbibing a few beers with some colleagues at local pub when they – for some unknown reason – started referring to me as… (Click here to read more)

The Show Keeps GROWING!

We’ve had 10,951 downloads as of this writing! Thanks for continuing to spread the word!

The Voice Over “Definition” T-Shirt!

premium_made_in_usa_voice_over_fitted_tshirt
Voice Over “Definition” T-Shirt

This Episode is sponsored by the Voice Over Definition T-Shirt. Let your clothing do the talking for YOU for a change!

I had a brainstorm and came up with these designs. Fun T-Shirts that shout out and define what you do… literally!

Have fun and order one for you and a friend right now! All orders fulfilled by CafePress.com

Recommended Resource!

Do you spend your days (and nights?) staring at computer monitors and hand held devices? Have you noticed that it’s affecting your vision? You know I’m BIG into peak performance and health/wellness.

Z-health is the company that developed the training system that I use with my trainer to stay flexible. First and foremost, Z-health is a complete training system that puts you back in control of your own performance. By using the nervous system to rapidly “debug” your movement patterns, you can create lightning-fast improvements in performance. (Plus pain relief, injury prevention, and mindset.)

As an educational company, the goal of Z-Health Performance is to help create professionals in the top 1% of their respective fields.

They’ve recently developed a Product called “The Vision Gym” It is VERY Cool! If you’re finding it harder to see then check this out…

This IS an Affiliate Link. If you choose to purchase the product I will earn a commission. I only recommend something to you if I’ve used it myself and think it is well worth the value. This is one of those products! And it’s very cool!

John Signature

Thanks for Checking The Show Out!

If you liked this podcast please subscribe to it by clicking one of the Subscribe options found in the upper right side of this page, so you’ll get notices of new episodes. Please share it with your friends and colleagues in the voice over world.

Also, it would be a huge help if you’d like this podcast and rate it on iTunes to help keep it near the top of the list. Also, feel free to chare your comments and questions about this episode and future topics you’d like discussed.

If you’d like more information on coaching and mastermind group opportunities where we focus on growing your business, feel free to drop me a line at my cyber assistant’s email address at Mike@JohnMelley.com.

Thanks for listening. Now go out there and share your voice with the world!

All written and recorded content associated with the Voice Over Marketing Podcast are ©2013 AR Enterprises Co., Inc. d/b/a John Melley Voice Overs & Production. All other trademarks and copyrights are property of their respective owners.

Disclosures: There are links to different items and sponsors on this and other pages on this site. If you click on them and make a purchase I may earn a commission from them.

Episode 18 How To Get Voice Over Work Using A Paper Plate!

OK pure tactics in this episode. Direct MailIMG_2337

I haven’t done this exact mailing, but I’ve done similar mailings and used the principals from it and they apply to all marketing pieces.

Here Are the Principles

Write this down: “AIDA” It stands for:

  • Attention
  • Interest
  • Desire
  • Action

Here’s How This Came About

One of my coaching clients decided she wanted to do more agency stuff. The first step is get a list of ad agencies within a certain geographic area.

Attention

We need to attract attention. People want to be entertained. They’re bored. Another CD and cover letter isn’t going to cut through. How? Mail something different than CD or an email. Something with dimension, not just an envelope.

Tips for Preparing Envelopes That Get Opened

  1. Hand address the outside of package. No labels
  2. Put “Do Not Bend” on the outside of the package.
  3. Get stamps and put them on (multiple if necessary – not a metered stamp)
  4. Want this to look as “Hand done” as possible.

Interest – Solve Their Problem

They work hard and with a lot of clients and crazy deadlines. What’s their problem? Getting out for lunch.

Write a letter and put a paper plate and a plastic fork in with it. (See Picture above for what goes on the paper plate.

Here’s A Sample Letter

Dear {Name of specific contact} Not to whom it may concern

You’re probably wondering why I’ve enclosed a paper plate, fork and napkin in this envelope. Well, I’m a local voice over talent and my experience has shown me you folks in the ad agency world are really busy and have a hard time getting out for lunch.

I thought I’d help you out putting together a handy guide of restaurants very close to your office and their menus so you can choose what you’d like to have for lunch.

I’ve only selected one of each type of cuisine to give you a variety to choose from.

I’ve also included a CD of my most recent demo, so when you’re looking for a little variety in your voice talent pool you might give mine a listen and consider me for your next project.

I hope this is helpful and I look forward to hearing from you very soon.

Bon Appetite!

Desire

People love food! They’ll associate you with something positive.

Action

They order from the menus and they think of you each time. They’ll order from your VO too.

Get Others To Pay For This

How would you like to hear about a way that this will pay for itself? Create a booklet and charge the restaurants an advertising fee to be in your exclusive resource.

$20 gets ‘em in. You’re only letting 1 of each type of restaurant in the guide. If they say no – you tell them you’re going to their competition. If you get 10 restaurants in then there’s $200 to play with for postage and materials. 20 then it’s $400.

You put together a guide that has your voice over contact information on the cover and the footer of each page.

Wanna do regular updates to pay for your mailings on a regular basis? Put the restaurants on a subscription and mail monthly updates to your guides along with your demo info to stay in front of them each month.

Let me know how it works!

“Meldawg’s Book Club”

Tree_Slaughter
Meldawg In the Woods

Years ago after a station concert I was imbibing a few beers with some colleagues at local pub when they – for some unknown reason – started referring to me as… (Click here to read more)

The Show Keeps GROWING!

We’ve had 10,469 downloads as of this writing! Thanks for continuing to spread the word!

The Voice Over “Definition” T-Shirt!

premium_made_in_usa_voice_over_fitted_tshirt
Voice Over “Definition” T-Shirt

This Episode is sponsored by the Voice Over Definition T-Shirt. Let your clothing do the talking for YOU for a change!

I had a brainstorm and came up with these designs. Fun T-Shirts that shout out and define what you do… literally!

Have fun and order one for you and a friend right now! All orders fulfilled by CafePress.com

Recommended Resource!

Do you spend your days (and nights?) staring at computer monitors and hand held devices? Have you noticed that it’s affecting your vision? You know I’m BIG into peak performance and health/wellness.

Z-health is the company that developed the training system that I use with my trainer to stay flexible. First and foremost, Z-health is a complete training system that puts you back in control of your own performance. By using the nervous system to rapidly “debug” your movement patterns, you can create lightning-fast improvements in performance. (Plus pain relief, injury prevention, and mindset.)

As an educational company, the goal of Z-Health Performance is to help create professionals in the top 1% of their respective fields.

They’ve recently developed a Product called “The Vision Gym” It is VERY Cool! If you’re finding it harder to see then check this out…

This IS an Affiliate Link. If you choose to purchase the product I will earn a commission. I only recommend something to you if I’ve used it myself and think it is well worth the value. This is one of those products! And it’s very cool!

John Signature

Thanks for Checking The Show Out!

If you liked this podcast please subscribe to it by clicking one of the Subscribe options found in the upper right side of this page, so you’ll get notices of new episodes. Please share it with your friends and colleagues in the voice over world.

Also, it would be a huge help if you’d like this podcast and rate it on iTunes to help keep it near the top of the list. Also, feel free to chare your comments and questions about this episode and future topics you’d like discussed.

If you’d like more information on coaching and mastermind group opportunities where we focus on growing your business, feel free to drop me a line at my cyber assistant’s email address at Mike@JohnMelley.com.

Thanks for listening. Now go out there and share your voice with the world!

All written and recorded content associated with the Voice Over Marketing Podcast are ©2013 AR Enterprises Co., Inc. d/b/a John Melley Voice Overs & Production. All other trademarks and copyrights are property of their respective owners.

Disclosures: There are links to different items and sponsors on this and other pages on this site. If you click on them and make a purchase I may earn a commission from them.

Episode 17: How To Handle Projects That Are Against your Morals or Ethics

If you’ve been in the Voice Over world for any length of time, if it hasn’t happened already, you will eventually be approached by a prospective client, organization or business advocating something that might not square with your morals, values, ethic, beliefs, etc.

The debate sometimes centers on something like “If you’re a professional you sometimes need to set your personal feelings aside and do the job, because that’s what’s called for.”

That might work sometimes. But I believe you need to be true to yourself. Everyone sees the world through their own lens due to their particular set of experiences. What you might object to, might be perfectly acceptable to others.

If you’re in business for yourself, I believe you have the right to choose to work with the people you want to work with. I also believe you always do a better job for clients when you feel good about the projects you work on for them.

Personally, I need to look myself in the mirror. In my opinion, taking work just for the money is scarcity thinking. There’s always more opportunity in areas that you’re comfortable working in.

If There’s a Conflict, Here are 7 Things You Should Do

  1. Determine How Much of A Conflict There Is
  2. Bounce the Situation Off an Impartial Trusted Advisor
  3. Speak With the Person of Influence Directly
  4. Be Honest and Explain Your Conflict
  5. Don’t Say “I Can’t” – Takes away your power. Say “I need to decline this opportunity for those reasons.” Or something to that effect.
  6. Thank the person for understanding
  7. Be Firm.
  8. BONUS: Work from a script. Write your thoughts and points you want to be sure to make during your conversation.

“Meldawg’s Book Club”

Tree_Slaughter
Meldawg In the Woods

Years ago after a station concert I was imbibing a few beers with some colleagues at local pub when they – for some unknown reason – started referring to me as… (Click here to read more)

The Show Keeps GROWING!

We’ve had 10,103 downloads as of this writing! Thanks for continuing to spread the word!

The Voice Over “Definition” T-Shirt!

premium_made_in_usa_voice_over_fitted_tshirt
Voice Over “Definition” T-Shirt

This Episode is sponsored by the Voice Over Definition T-Shirt. Let your clothing do the talking for YOU for a change!

I had a brainstorm and came up with these designs. Fun T-Shirts that shout out and define what you do… literally!

Have fun and order one for you and a friend right now! All orders fulfilled by CafePress.com

Recommended Resource!

Do you spend your days (and nights?) staring at computer monitors and hand held devices? Have you noticed that it’s affecting your vision? You know I’m BIG into peak performance and health/wellness.

Z-health is the company that developed the training system that I use with my trainer to stay flexible. First and foremost, Z-health is a complete training system that puts you back in control of your own performance. By using the nervous system to rapidly “debug” your movement patterns, you can create lightning-fast improvements in performance. (Plus pain relief, injury prevention, and mindset.)

As an educational company, the goal of Z-Health Performance is to help create professionals in the top 1% of their respective fields.

They’ve recently developed a Product called “The Vision Gym” It is VERY Cool! If you’re finding it harder to see then check this out…

This IS an Affiliate Link. If you choose to purchase the product I will earn a commission. I only recommend something to you if I’ve used it myself and think it is well worth the value. This is one of those products! And it’s very cool!

John Signature

Thanks for Checking The Show Out!

If you liked this podcast please subscribe to it by clicking one of the Subscribe options found in the upper right side of this page, so you’ll get notices of new episodes. Please share it with your friends and colleagues in the voice over world.

Also, it would be a huge help if you’d like this podcast and rate it on iTunes to help keep it near the top of the list. Also, feel free to chare your comments and questions about this episode and future topics you’d like discussed.

If you’d like more information on coaching and mastermind group opportunities where we focus on growing your business, feel free to drop me a line at my cyber assistant’s email address at Mike@JohnMelley.com.

Thanks for listening. Now go out there and share your voice with the world!

All written and recorded content associated with the Voice Over Marketing Podcast are ©2013 AR Enterprises Co., Inc. d/b/a John Melley Voice Overs & Production. All other trademarks and copyrights are property of their respective owners.

Disclosures: There are links to different items and sponsors on this and other pages on this site. If you click on them and make a purchase I may earn a commission from them.

Episode 16 The Goose That Lays The Golden Egg

Opening Music: “Mission” From the Album Hold Your Fire by Rush

Hold Your Fire
Keep it burning bright
Hold the flame ’til the dream ignites
A Spirit with a vision
Is a dream
With a Mission

Lyrics by Peart. Music by Lee, Lifeson and Peart

Special Guest Mandla Nkosi

Mandla_Nkosi

Mandla Nkosi

Mandla combines Joint Mobility, Kettlebell Training and Body-Weight Exercises to provide pain free, movement-based solutions to fitness enthusiasts and elite athletes alike.

Mandla strips every routine, exercise and drill down to its basic components to ensure that you receive a complete and comprehensive understanding of what is involved. He aims to promote a love for movement and athleticism, that takes his clients way beyond their expectations and goals, to achieve powerful and enduring results.

Mandla has provided physical training for over ten years to clients ranging from children to adults and fitness newcomers to professional athletes. For the past six years, he has consistently taught classes in his own studio as well as successfully implemented other programs in a number of fitness facilities.

In This Episode We Discuss:

  • How Everyone is an Athlete (We all use our bodies to accomplish our work)
  • How even SITTING takes a certain type of training!
  • Comparing Sedentary Vs. Active – An athlete wouldn’t train for 12+ hours everyday. You shouldn’t sit for 12+ hours a day either. Both take a physical toll
  • Don’t underestimate the power of good nutrition
  • Your Capacity for Productivity and Earning Potential Increases the healthier you are
  • And Much More!

John’s Before and After Pictures

John_Melley_Caption

Before

John_and_MIKE_2-13-14

Present

To reach Mandla please visit his web site at Boston Kettlebell

“Meldawg’s Book Club”

Tree_Slaughter
Meldawg In the Woods

Years ago after a station concert I was imbibing a few beers with some colleagues at local pub when they – for some unknown reason – started referring to me as… (Click here to read more)

The Show Keeps GROWING!

We’ve had 9,794 downloads as of this writing! Thanks for continuing to spread the word!

The Voice Over “Definition” T-Shirt!

premium_made_in_usa_voice_over_fitted_tshirt
Voice Over “Definition” T-Shirt

This Episode is sponsored by the Voice Over Definition T-Shirt. Let your clothing do the talking for YOU for a change!

I had a brainstorm and came up with these designs. Fun T-Shirts that shout out and define what you do… literally!

Have fun and order one for you and a friend right now! All orders fulfilled by CafePress.com

Recommended Resource!

Do you spend your days (and nights?) staring at computer monitors and hand held devices? Have you noticed that it’s affecting your vision? You know I’m BIG into peak performance and health/wellness.

Z-health is the company that developed the training system that I use with my trainer to stay flexible. First and foremost, Z-health is a complete training system that puts you back in control of your own performance. By using the nervous system to rapidly “debug” your movement patterns, you can create lightning-fast improvements in performance. (Plus pain relief, injury prevention, and mindset.)

As an educational company, the goal of Z-Health Performance is to help create professionals in the top 1% of their respective fields.

They’ve recently developed a Product called “The Vision Gym” It is VERY Cool! If you’re finding it harder to see then check this out…

This IS an Affiliate Link. If you choose to purchase the product I will earn a commission. I only recommend something to you if I’ve used it myself and think it is well worth the value. This is one of those products! And it’s very cool!

John Signature

Thanks for Checking The Show Out!

If you liked this podcast please subscribe to it by clicking one of the Subscribe options found in the upper right side of this page, so you’ll get notices of new episodes. Please share it with your friends and colleagues in the voice over world.

Also, it would be a huge help if you’d like this podcast and rate it on iTunes to help keep it near the top of the list. Also, feel free to chare your comments and questions about this episode and future topics you’d like discussed.

If you’d like more information on coaching and mastermind group opportunities where we focus on growing your business, feel free to drop me a line at my cyber assistant’s email address at Mike@JohnMelley.com.

Thanks for listening. Now go out there and share your voice with the world!

All written and recorded content associated with the Voice Over Marketing Podcast are ©2013 AR Enterprises Co., Inc. d/b/a John Melley Voice Overs & Production. All other trademarks and copyrights are property of their respective owners.

Disclosures: There are links to different items and sponsors on this and other pages on this site. If you click on them and make a purchase I may earn a commission from them.

How To Use Pinterest For Your Voice Over Business by Marc Scott

Here’s a guest post from fellow Voice Actor, Marc Scott about using Pinterest to Market Our VO Businesses.

marc scott

Marc Scott

Have you ever questioned whether you’re a voice actor or a social media manger? Sometimes it likely feels like the latter. With so many social networks at your disposal, and with the benefits of maintaining a presence on them, it can become quite time consuming!

The standard networks most voice actors seem to use are Facebook, Twitter, LinkedIn and Google+. But, have you ever considered trying out Pinterest?

More Than Just Recipes

I avoided Pinterest for years. In fact, I felt fortunate that it was an “unnecessary” social network for me. It meant it was one less website demanding my time!

As far as I could tell, it was a great place to share recipes, craft ideas, fashion photos and motivational quotes. Beyond that, there was seemingly no benefit to me as a voice actor.

Turns out, it’s more than just recipes!

How To Use Pinterest For Your Voice Over Business

I’ve only been on Pinterest for a few months. However, I’ve already got a few different boards set up and I believe they’ll be a benefit to my voice over business.

I have a board set up for my demos – Follow It

I have a board for my Explainer Videos – Follow It

I have a board for my other voice work – Follow It

I have a board for voice over “stuff” – Follow It

One Benefit Of Pinterest

One of the great things about Pinterest is that it gives me a place to collect all my content in one place.

I specialize in voice over work for animated explainer videos. If a client asks to hear samples of my work, I can send them to my Pinterest board and many of my projects are there! Easy.

If you specialize in different niche areas, you could set up a board for each one.

The best part… it’s not nearly as time consuming as you might think!

Adding samples of your voice over work to Pinterest is as simple as copying links from YouTube, Vimeo, Soundcloud or wherever else your content is posted.

It’ll take some time to set up your boards initially. However, once they’re done, it’s a few minutes here and there each time you want to add something new.

Unlike other social networks, you don’t need to be on Pinterest daily to make it useful and enjoy the benefits.

If you’d like to check out my Pinterest account to get some ideas visit pinterest.com/MarcScottVO

Happy pinning!

 

“Meldawg’s Book Club”

Tree_Slaughter
Meldawg In the Woods

Years ago after a station concert I was imbibing a few beers with some colleagues at local pub when they – for some unknown reason – started referring to me as… (Click here to read more)

The Show Keeps GROWING!

We’ve had 6,139 downloads as of this writing! Thanks for continuing to spread the word!

The Voice Over “Definition” T-Shirt!

premium_made_in_usa_voice_over_fitted_tshirt
Voice Over “Definition” T-Shirt

This Episode is sponsored by the Voice Over Definition T-Shirt. Let your clothing do the talking for YOU for a change!

I had a brainstorm and came up with these designs. Fun T-Shirts that shout out and define what you do… literally!

Have fun and order one for you and a friend right now! All orders fulfilled by CafePress.com

Recommended Resource!

Do you spend your days (and nights?) staring at computer monitors and hand held devices? Have you noticed that it’s affecting your vision? You know I’m BIG into peak performance and health/wellness.

Z-health is the company that developed the training system that I use with my trainer to stay flexible. First and foremost, Z-health is a complete training system that puts you back in control of your own performance. By using the nervous system to rapidly “debug” your movement patterns, you can create lightning-fast improvements in performance. (Plus pain relief, injury prevention, and mindset.)

As an educational company, the goal of Z-Health Performance is to help create professionals in the top 1% of their respective fields.

They’ve recently developed a Product called “The Vision Gym” It is VERY Cool! If you’re finding it harder to see then check this out…

This IS an Affiliate Link. If you choose to purchase the product I will earn a commission. I only recommend something to you if I’ve used it myself and think it is well worth the value. This is one of those products! And it’s very cool!

John Signature

Thanks for Checking The Show Out!

If you liked this podcast please subscribe to it by clicking one of the Subscribe options found in the upper right side of this page, so you’ll get notices of new episodes. Please share it with your friends and colleagues in the voice over world.

Also, it would be a huge help if you’d like this podcast and rate it on iTunes to help keep it near the top of the list. Also, feel free to chare your comments and questions about this episode and future topics you’d like discussed.

If you’d like more information on coaching and mastermind group opportunities where we focus on growing your business, feel free to drop me a line at my cyber assistant’s email address at Mike@JohnMelley.com.

Thanks for listening. Now go out there and share your voice with the world!

All written and recorded content associated with the Voice Over Marketing Podcast are ©2014 AR Enterprises Co., Inc. d/b/a John Melley Voice Overs & Production. All other trademarks and copyrights are property of their respective owners.

Disclosures: There are links to different items and sponsors on this and other pages on this site. If you click on them and make a purchase I may earn a commission from them.

Episode 15 How To Use and Create Videos to Market Your Business

Special Guest Zephan Blaxberg

1097113_10200508196967110_783896812_o

Zephan Blaxberg

You’re going to love my conversation with Zephan. During the interview we discuss:

  • The 6 Different Types of Videos Every Business should have to market their business
  • How To Survey Your Favorite Clients to Attract More Just Like Them
  • How to Overcome Being Camera-Shy
  • Information on Attending Zephan’s Free Webinar on creating Powerful Videos just using your iPhone and
  • Much More

Here’s Information on Attending Zephan’s Free event Friday March 21, 2014! Hurry!

Are you a small business owner who wants to create your own professional marketing videos to promote your business?

Join me in viewing my friend and “go-to” video guy, Zephan Blaxberg who is hosting a FREE WEBINAR where you will discover how he used video to make $18,000 in just 41 days and how you can too (without any fancy equipment or on camera training).

On this FREE WEBINAR you will discover…

– The six types of videos you need to create right now in your business to increase your visibility and profits

– A simple “Point + Aim + Shoot” Formula to creating professional looking videos on your iPhone

– Zephan’s #1 strategy for using videos to enroll new clients.

Reserve your spot now! Yes right now!

http://lightscamerascashin.com/webinar-signup/

“Meldawg’s Book Club”

Tree_Slaughter
Meldawg In the Woods

Years ago after a station concert I was imbibing a few beers with some colleagues at local pub when they – for some unknown reason – started referring to me as… (Click here to read more)

The Show Keeps GROWING!

We’ve had 6,139 downloads as of this writing! Thanks for continuing to spread the word!

The Voice Over “Definition” T-Shirt!

premium_made_in_usa_voice_over_fitted_tshirt
Voice Over “Definition” T-Shirt

This Episode is sponsored by the Voice Over Definition T-Shirt. Let your clothing do the talking for YOU for a change!

I had a brainstorm and came up with these designs. Fun T-Shirts that shout out and define what you do… literally!

Have fun and order one for you and a friend right now! All orders fulfilled by CafePress.com

Recommended Resource!

Do you spend your days (and nights?) staring at computer monitors and hand held devices? Have you noticed that it’s affecting your vision? You know I’m BIG into peak performance and health/wellness.

Z-health is the company that developed the training system that I use with my trainer to stay flexible. First and foremost, Z-health is a complete training system that puts you back in control of your own performance. By using the nervous system to rapidly “debug” your movement patterns, you can create lightning-fast improvements in performance. (Plus pain relief, injury prevention, and mindset.)

As an educational company, the goal of Z-Health Performance is to help create professionals in the top 1% of their respective fields.

They’ve recently developed a Product called “The Vision Gym” It is VERY Cool! If you’re finding it harder to see then check this out…

This IS an Affiliate Link. If you choose to purchase the product I will earn a commission. I only recommend something to you if I’ve used it myself and think it is well worth the value. This is one of those products! And it’s very cool!

John Signature

Thanks for Checking The Show Out!

If you liked this podcast please subscribe to it by clicking one of the Subscribe options found in the upper right side of this page, so you’ll get notices of new episodes. Please share it with your friends and colleagues in the voice over world.

Also, it would be a huge help if you’d like this podcast and rate it on iTunes to help keep it near the top of the list. Also, feel free to chare your comments and questions about this episode and future topics you’d like discussed.

If you’d like more information on coaching and mastermind group opportunities where we focus on growing your business, feel free to drop me a line at my cyber assistant’s email address at Mike@JohnMelley.com.

Thanks for listening. Now go out there and share your voice with the world!

All written and recorded content associated with the Voice Over Marketing Podcast are ©2013 AR Enterprises Co., Inc. d/b/a John Melley Voice Overs & Production. All other trademarks and copyrights are property of their respective owners.

Disclosures: There are links to different items and sponsors on this and other pages on this site. If you click on them and make a purchase I may earn a commission from them.