Podcast: Play in new window | Download | Embed

Subscribe: Email | RSS

In this episode I discuss how our attitudes about money and how we feel about others making money may be affecting our ability to earn more for ourselves.

I talk about:

• The importance of the language we use, e.g. “Giving Back” vs. “Donating”
• How we feel when others charge for services – are we jealous?
• How More Customers DOES NOT equal More $$.
• Reframing Entry Fees as Marketing Expenses
• And More

I’m Hosting a Webinar with VoiceOverXtra.com!

John Florian has graciously invited me to conduct a webinar for VoiceOverXtra.com. It’s on July 9th.

I’m really excited to share some information with you that changed FOREVER:

• The way I look at the income I earn,
• How I spend my resources and
• How I value my time.

I must admit, the first time someone shared with me the information I’m going to cover in the webinar, I was a bit frustrated and candidly, angry that no one had shared this with me before.

You may feel the same way when I share it with you

But I knew it made total sense and I’m sure once you see it, you will think so too.

It showed me that I needed to differentiate myself in the marketplace of the services I provide and compete in ways other than simply having the “Best prices.” {Best for whom?}

You can learn more by clicking here:

Using Your Personal Story to Market Your Business – Continued

The last episode (Episode 19 – Do You Have Time for A Story) has been extremely popular. Lot’s of folks took advantage of the opportunity to download a free copy of my Marketing Piece that I use with new clients.

Click here To obtain a FREE copy of my Marketing Piece that uses my Voice Over Journey Story

“Meldawg’s Book Club”

Years ago after a station concert I was imbibing a few beers with some colleagues at local pub when they – for some unknown reason – started referring to me as… (Click here to read more)

The Show Keeps GROWING!

We’ve had 11,482 downloads as of this writing! Thanks for continuing to spread the word!

The Voice Over “Definition” T-Shirt!

This Episode is sponsored by the Voice Over Definition T-Shirt. Let your clothing do the talking for YOU for a change!

I had a brainstorm and came up with these designs. Fun T-Shirts that shout out and define what you do… literally!

Have fun and order one for you and a friend right now! All orders fulfilled by CafePress.com

Recommended Resource!

Do you spend your days (and nights?) staring at computer monitors and hand held devices? Have you noticed that it’s affecting your vision? You know I’m BIG into peak performance and health/wellness.

Z-health is the company that developed the training system that I use with my trainer to stay flexible. First and foremost, Z-health is a complete training system that puts you back in control of your own performance. By using the nervous system to rapidly “debug” your movement patterns, you can create lightning-fast improvements in performance. (Plus pain relief, injury prevention, and mindset.)

As an educational company, the goal of Z-Health Performance is to help create professionals in the top 1% of their respective fields.

They’ve recently developed a Product called “The Vision Gym” It is VERY Cool! If you’re finding it harder to see then check this out…

This IS an Affiliate Link. If you choose to purchase the product I will earn a commission. I only recommend something to you if I’ve used it myself and think it is well worth the value. This is one of those products! And it’s very cool!

Thanks for Checking The Show Out!

If you liked this podcast please subscribe to it by clicking one of the Subscribe options found in the upper right side of this page, so you’ll get notices of new episodes. Please share it with your friends and colleagues in the voice over world.

Also, it would be a huge help if you’d like this podcast and rate it on iTunes to help keep it near the top of the list. Also, feel free to chare your comments and questions about this episode and future topics you’d like discussed.

If you’d like more information on coaching and mastermind group opportunities where we focus on growing your business, feel free to drop me a line at my cyber assistant’s email address at Mike@JohnMelley.com.

Thanks for listening. Now go out there and share your voice with the world!

All written and recorded content associated with the Voice Over Marketing Podcast are ©2013 AR Enterprises Co., Inc. d/b/a John Melley Voice Overs & Production. All other trademarks and copyrights are property of their respective owners.

Disclosures: There are links to different items and sponsors on this and other pages on this site. If you click on them and make a purchase I may earn a commission from them.

Podcast: Play in new window | Download | Embed

Subscribe: Email | RSS

Do You Have Time For A Story?

In this episode I share a fairly advanced marketing tactic with you about using your own personal story to grow your Voice Over Business.

I’ve got some great materials to refer to during this episode, so check ’em out as you follow along.

1. Click here To obtain a FREE copy of my Marketing Piece that uses my Voice Over Journey Story
2. Click Here to see the Video I mentioned that Harry Legg made about growing his Voice Over business.
3. Listen to how I use my story in my marketing. Will Lee from “One Thing Required” Podcast turned the tables and interviewed me!

It’s All About “Know, Like and Trust”

People buy (Companies don’t buy – people in companies make the decision) from people they know, people they like and people they trust . We help them get to know us better through sharing stories about ourselves and by sharing experiences with them

How can you use your story in your marketing?

Write it up. Include Naysayers, Supporters, Victories and Setbacks
Everyone has experienced all of these things and they can relate to them. They are called paths of entry. People identify with different things you share and they start to Know, Like and Trust you.
The question then becomes “How can we get people we want to do business with, to trust us”?

If you listen to my podcast you will hear references of my past experiences dropped into the program. I want people to know them.I share life experiences in the podcast. Put on your web page. How many times do you go to a web page and one of the first pages you click on is the “About” page?

• Don’t be afraid to put something in your story that may bother or turn off some people.
• Your story can act as a filter and keep people away from you that you may not want to work with and it will attract others to you who will want to ONLY work with you.

Yeah! We want to know their story! Give it to them!
Voice it as an MP3 on your page
Write up an article and give it to new clients you’re just getting started with
Make it a part of the fabric of your marketing

There is nothing unethical about this. Everything in the story is true (Remember it’s all about “Know, Like and Trust.) It attracts clients. It makes them comfortable with you.

Send me your Feedback and let me know how it goes!

“Meldawg’s Book Club”

Years ago after a station concert I was imbibing a few beers with some colleagues at local pub when they – for some unknown reason – started referring to me as… (Click here to read more)

The Show Keeps GROWING!

We’ve had 10,951 downloads as of this writing! Thanks for continuing to spread the word!

The Voice Over “Definition” T-Shirt!

This Episode is sponsored by the Voice Over Definition T-Shirt. Let your clothing do the talking for YOU for a change!

I had a brainstorm and came up with these designs. Fun T-Shirts that shout out and define what you do… literally!

Have fun and order one for you and a friend right now! All orders fulfilled by CafePress.com

Recommended Resource!

Do you spend your days (and nights?) staring at computer monitors and hand held devices? Have you noticed that it’s affecting your vision? You know I’m BIG into peak performance and health/wellness.

Z-health is the company that developed the training system that I use with my trainer to stay flexible. First and foremost, Z-health is a complete training system that puts you back in control of your own performance. By using the nervous system to rapidly “debug” your movement patterns, you can create lightning-fast improvements in performance. (Plus pain relief, injury prevention, and mindset.)

As an educational company, the goal of Z-Health Performance is to help create professionals in the top 1% of their respective fields.

They’ve recently developed a Product called “The Vision Gym” It is VERY Cool! If you’re finding it harder to see then check this out…

This IS an Affiliate Link. If you choose to purchase the product I will earn a commission. I only recommend something to you if I’ve used it myself and think it is well worth the value. This is one of those products! And it’s very cool!

Thanks for Checking The Show Out!

If you liked this podcast please subscribe to it by clicking one of the Subscribe options found in the upper right side of this page, so you’ll get notices of new episodes. Please share it with your friends and colleagues in the voice over world.

Also, it would be a huge help if you’d like this podcast and rate it on iTunes to help keep it near the top of the list. Also, feel free to chare your comments and questions about this episode and future topics you’d like discussed.

If you’d like more information on coaching and mastermind group opportunities where we focus on growing your business, feel free to drop me a line at my cyber assistant’s email address at Mike@JohnMelley.com.

Thanks for listening. Now go out there and share your voice with the world!

All written and recorded content associated with the Voice Over Marketing Podcast are ©2013 AR Enterprises Co., Inc. d/b/a John Melley Voice Overs & Production. All other trademarks and copyrights are property of their respective owners.

Disclosures: There are links to different items and sponsors on this and other pages on this site. If you click on them and make a purchase I may earn a commission from them.

Podcast: Play in new window | Download | Embed

Subscribe: Email | RSS

If you’ve been in the Voice Over world for any length of time, if it hasn’t happened already, you will eventually be approached by a prospective client, organization or business advocating something that might not square with your morals, values, ethic, beliefs, etc.

The debate sometimes centers on something like “If you’re a professional you sometimes need to set your personal feelings aside and do the job, because that’s what’s called for.”

That might work sometimes. But I believe you need to be true to yourself. Everyone sees the world through their own lens due to their particular set of experiences. What you might object to, might be perfectly acceptable to others.

If you’re in business for yourself, I believe you have the right to choose to work with the people you want to work with. I also believe you always do a better job for clients when you feel good about the projects you work on for them.

Personally, I need to look myself in the mirror. In my opinion, taking work just for the money is scarcity thinking. There’s always more opportunity in areas that you’re comfortable working in.

If There’s a Conflict, Here are 7 Things You Should Do

1. Determine How Much of A Conflict There Is
2. Bounce the Situation Off an Impartial Trusted Advisor
3. Speak With the Person of Influence Directly
4. Be Honest and Explain Your Conflict
5. Don’t Say “I Can’t” – Takes away your power. Say “I need to decline this opportunity for those reasons.” Or something to that effect.
6. Thank the person for understanding
7. Be Firm.
8. BONUS: Work from a script. Write your thoughts and points you want to be sure to make during your conversation.

“Meldawg’s Book Club”

Years ago after a station concert I was imbibing a few beers with some colleagues at local pub when they – for some unknown reason – started referring to me as… (Click here to read more)

The Show Keeps GROWING!

We’ve had 10,103 downloads as of this writing! Thanks for continuing to spread the word!

The Voice Over “Definition” T-Shirt!

This Episode is sponsored by the Voice Over Definition T-Shirt. Let your clothing do the talking for YOU for a change!

I had a brainstorm and came up with these designs. Fun T-Shirts that shout out and define what you do… literally!

Have fun and order one for you and a friend right now! All orders fulfilled by CafePress.com

Recommended Resource!

Do you spend your days (and nights?) staring at computer monitors and hand held devices? Have you noticed that it’s affecting your vision? You know I’m BIG into peak performance and health/wellness.

Z-health is the company that developed the training system that I use with my trainer to stay flexible. First and foremost, Z-health is a complete training system that puts you back in control of your own performance. By using the nervous system to rapidly “debug” your movement patterns, you can create lightning-fast improvements in performance. (Plus pain relief, injury prevention, and mindset.)

As an educational company, the goal of Z-Health Performance is to help create professionals in the top 1% of their respective fields.

They’ve recently developed a Product called “The Vision Gym” It is VERY Cool! If you’re finding it harder to see then check this out…

This IS an Affiliate Link. If you choose to purchase the product I will earn a commission. I only recommend something to you if I’ve used it myself and think it is well worth the value. This is one of those products! And it’s very cool!

Thanks for Checking The Show Out!

If you liked this podcast please subscribe to it by clicking one of the Subscribe options found in the upper right side of this page, so you’ll get notices of new episodes. Please share it with your friends and colleagues in the voice over world.

Also, it would be a huge help if you’d like this podcast and rate it on iTunes to help keep it near the top of the list. Also, feel free to chare your comments and questions about this episode and future topics you’d like discussed.

If you’d like more information on coaching and mastermind group opportunities where we focus on growing your business, feel free to drop me a line at my cyber assistant’s email address at Mike@JohnMelley.com.

Thanks for listening. Now go out there and share your voice with the world!

All written and recorded content associated with the Voice Over Marketing Podcast are ©2013 AR Enterprises Co., Inc. d/b/a John Melley Voice Overs & Production. All other trademarks and copyrights are property of their respective owners.

Disclosures: There are links to different items and sponsors on this and other pages on this site. If you click on them and make a purchase I may earn a commission from them.