Category Archives: Voice Over Marketing

Episode_77_Rick Lance The Voice of Americana

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Support the Forever Home New England Dog Rescue and this podcast With Throw My Dog A Bone!

Rick Lance

How can your clients Guide you in your voice over business? You’ll want to take notes on this episode! John Melley sits down with Rick Lance – The Voice of Americana to discuss how he took what his clients told him and how he parlayed it into a successful Voice Over Career.

Key Topics Discussed

Finding Your Money Voice
Listening to your Clients
Asking Your Clients Questions
What To Focus Your Marketing On
Using Your Life Experience in Your Voice Over

Links & Resources Mentioned

Rick Lance Studio

Veterans Outreach

COMING SOON!

It’s the Pre-Launch of my Book The Voice Over Athlete! I am looking for affiliates to promote the book and I am offering generous commissions. If you would like information on being a Book Launch Affiliate please email me directly: john@johnmelley.com with “Book Launch Affiliate” in the subject line and I will send you the details.

Want to Set Up A Coaching Session?

Get a Free Call with me. CLICK Here to SCHEDULE

All Set to Dive In and Grow Your Business?

Here’s a LINK to get signed up for a full Hour of 1 on 1 coaching with me: CLICK HERE

Sponsored Resources!

Avoid Legal Troubles for your VO Business!

I’ve arranged an affiliate code with The Publishers of Rob’s Book “Voice Over Legal” so you can save $5 (up to 20%!) off the list price of the book and support the podcast.

Simply Click this Link: www.VoiceOverLegal.com and enter the promo code “VMP” at checkout to save 20% ($5) off the cost of the book and support the podcast!

Thanks for Checking Out The Show!

If you liked this podcast please subscribe to it by clicking one of the Subscribe options found in the upper right side of this page, so you’ll get notices of new episodes. Please share it with your friends and colleagues in the voice over world.

Also, it would be a huge help if you’d like this podcast and rate it on your favorite streaming service to help keep it near the top of the list. Also, feel free to share your comments and questions about this episode and future topics you’d like discussed.

If you’d like more information on coaching opportunities where we focus on growing your business, feel free to drop me a line at my cyber assistant’s email address at Mike@JohnMelley.com.

Thanks for listening. Now go out there and share your voice with the world!

All written and recorded content associated with the Voice Over Marketing Podcast are ©2013 – 2024 AR Enterprises Co., Inc. d/b/a John Melley Voice Overs & Production. All other trademarks and copyrights are property of their respective owners.

Disclosures: There are links to different items and sponsors on this and other pages on this site. If you click on them and make a purchase I may earn a commission from them

Episode 76 The Membership Millionaire and Doing Good

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Support the Forever Home New England Dog Rescue and this podcast With Throw My Dog A Bone!

In this episode John speaks with Mara Glazer about her new book The Membership Millionaire and how to incorporate a membership program in your voice over business. They also discuss how “Doing Good” for others means doing good for your customers and your business!

Also Find Out:

What A “MIFGE” is
What The PIRATE Program is and how it helps Veterans
How Doing Good for other is Doing good for your business and your customers

Resources Mentioned:

The Membership Millionaire Book

Throw My Dog A Bone!

Want to Set Up A Coaching Session?

Get a Free Call with me. CLICK Here to SCHEDULE

All Set to Dive In and Grow Your Business?

Here’s a LINK to get signed up for a full Hour of 1 on 1 coaching with me: CLICK HERE

Sponsored Resources!

Avoid Legal Troubles for your VO Business!

I’ve arranged an affiliate code with The Publishers of Rob’s Book “Voice Over Legal” so you can save $5 (up to 20%!) off the list price of the book and support the podcast.

Simply Click this Link: www.VoiceOverLegal.com and enter the promo code “VMP” at checkout to save 20% ($5) off the cost of the book and support the podcast!

Thanks for Checking Out The Show!

If you’d like more information on coaching opportunities where we focus on growing your business, feel free to drop me a line at my cyber assistant’s email address at Mike@JohnMelley.com.

Thanks for listening. Now go out there and share your voice with the world!

All written and recorded content associated with the Voice Over Marketing Podcast are ©2013 – 2023 AR Enterprises Co., Inc. d/b/a John Melley Voice Overs & Production. All other trademarks and copyrights are property of their respective owners.

Disclosures: There are links to different items and sponsors on this and other pages on this site. If you click on them and make a purchase I may earn a commission fr

Episode 75: Lau Lapides and the New England Voice Over Summit

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Support the Quincy Animal Shelter and this podcast With Throw My Dog A Bone!

Lau Lapides and John Melley discuss “getting in the Voice Over Zone” and the New England Voice Over Summit.

We also discuss how to know when you’re nailing your voice over performance

Connecting with the script
The Person physically working with the script
How Much “instinct” plays a part
100% Committing to the script and being able to walk away from it 100% afterward
How “Hanging On” to a past performance depletes your energy

I’m Presenting at the New England Voice Over Summit & Showcase!

Click the Image below to learn more and Register!

Personal Story Marketing. How to use your life’s experiences to build your voice over business. I have grown my business mostly by Hiring Myself first. Part of that includes my “Origin Story.”

This will be a 90 minute live presentation where we dissect and explore the elements included in my story… and why they’re included!

Here’s How to Save 20% on your Registration Fee to NEVO

Enter Promo Code “FAB20”

Resources Mentioned:

New England Voice Over Summit

Throw My Dog A Bone!

Want to Set Up A Coaching Session?

Get a Free Call with me. CLICK Here to SCHEDULE

All Set to Dive In and Grow Your Business?

Here’s a LINK to get signed up for a full Hour of 1 on 1 coaching with me: CLICK HERE

Here Are Pictures of The T-Shirts I Bought

Sponsored Resources!

Avoid Legal Troubles for your VO Business!

I’ve arranged an affiliate code with The Publishers of Rob’s Book “Voice Over Legal” so you can save $5 (up to 20%!) off the list price of the book and support the podcast.

Simply Click this Link: www.VoiceOverLegal.com and enter the promo code “VMP” at checkout to save 20% ($5) off the cost of the book and support the podcast!

Thanks for Checking Out The Show!

If you’d like more information on coaching opportunities where we focus on growing your business, feel free to drop me a line at my cyber assistant’s email address at Mike@JohnMelley.com.

Thanks for listening. Now go out there and share your voice with the world!

Disclosures: There are links to different items and sponsors on this and other pages on this site. If you click on them and make a purchase I may earn a commission from the

Episode_074 Artificial Intelligence AI and Voice Over

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Will Artificial Intelligence AI kill the Voice Over Industry, or is it part of the constantly changing way of doing business, like a VO Style that’ becomes all the rage, or the required Home Studio? VOXtra.com’s John Florian and John Melley discuss the impact AI is having and how to prepare and protect your business in this Artificial World.

Here’s The List of AI Buzzwords John Florian Mentioned To Watch For in Your Contracts

Voice Duplicate
Voice ID
- Digital Duplicate
Digital Double
Vocal Clone
- Vocal Replicate
Machine Learning
Synthesize
Simulate
Duplicate
Reproduce
Clone
Manipulate

This is NOT an exhaustive list

Here Are Some T-Shirts I Mentioned in the Episode that I Bought During Covid

What’s In Your Booth Podcast

Find out what I think is the most annoying sound(s) and a little about the hardware & software I use behind the scenes. John J. Grace, host and creator of the What’s in Your Booth Podcast had me on as a guest last month! Fun show! Thanks John!

Click Here to listen to the show.

Want to Set Up A Coaching Session?

Get a Free Call with me. CLICK Here to SCHEDULE

All Set to Dive In and Grow Your Business?

Here’s a LINK to get signed up for a full Hour of 1 on 1 coaching with me: CLICK HERE

Here Are Pictures of The T-Shirts I Bought

Sponsored Resources!

Avoid Legal Troubles for your VO Business!

I’ve arranged an affiliate code with The Publishers of Rob’s Book “Voice Over Legal” so you can save $5 (up to 20%!) off the list price of the book and support the podcast.

Simply Click this Link: www.VoiceOverLegal.com and enter the promo code “VMP” at checkout to save 20% ($5) off the cost of the book and support the podcast!

Thanks for Checking Out The Show!

If you’d like more information on coaching opportunities where we focus on growing your business, feel free to drop me a line at my cyber assistant’s email address at Mike@JohnMelley.com.

Thanks for listening. Now go out there and share your voice with the world!

Disclosures: There are links to different items and sponsors on this and other pages on this site. If you click on them and make a purchase I may earn a commission from the

Episode 73 The Trials Triumphs Fails Embarrassments and Tools for Surviving the Last 3 Years

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It’s been 3 years since the last episode of the Voice Over Marketing Podcast. In this episode I explain my time away from the mic and how I weathered the Pandemic. How the show was never far from my mind, but didn’t feel like doing it. How I overcame my reluctance to publish (would anyone care?) and some lessons on Stoicism from Marcus Aurelius are mixed in for fun. Give a listen.

Sponsored Resources!

Avoid Legal Troubles for your VO Business!

I’ve arranged an affiliate code with The Publishers of Rob’s Book “Voice Over Legal” so you can save $5 (up to 20%!) off the list price of the book and support the podcast.

Simply Click this Link: www.VoiceOverLegal.com and enter the promo code “VMP” at checkout to save 20% ($5) off the cost of the book and support the podcast!

Thanks for Checking Out The Show!

If you’d like more information on coaching opportunities where we focus on growing your business, feel free to drop me a line at my cyber assistant’s email address at Mike@JohnMelley.com.

Thanks for listening. Now go out there and share your voice with the world!

Disclosures: There are links to different items and sponsors on this and other pages on this site. If you click on them and make a purchase I may earn a commission from them.

Episode_72: How Does Your Pricing Affect YOUR Work?

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Seller’s Remorse?

Ever quote a price on a VO Gig only to regret it later? Did that mindset cause you to think something like: “Heck, I’m only getting $XXX for it and have spent too much time on it already?”

Ring a bell?

In Episode 72 I discuss why solid fees are important for our attitudes and our mindset s we approach and work on the projects we get hired for.

Sponsored Resources!

Avoid Legal Troubles for your VO Business!

I’ve arranged an affiliate code with The Publishers of Rob’s Book “Voice Over Legal” so you can save $5 (up to 20%!) off the list price of the book and support the podcast.

Simply Click this Link: www.VoiceOverLegal.com and enter the promo code “VMP” at checkout to save 20% ($5) off the cost of the book and support the podcast!

Use Your Personal Story to Market Your Business

In Episode 19 – Do You Have Time for A Story? I spoke about how you can download a free copy of my Marketing Piece that I use with new clients.

Now You Can Also Get an Enhanced Version

Including…

An Exclusive 20 Minute Audio Presentation on Personal Story Marketing to my Voice Over Marketing Mastermind Group – A $179 Value!
A Step-by-Step Color Coded Copy of my Personal Story Marketing Piece with each section color coded to highlight the strategy behind the story elements – A $24.95 Value!
A Color KEY Guide explaining what each color in the story element means and why it is included in the story – A $75 Value!

Total Value of $278.95

All for Only $17.95! OR…

Click here To obtain a FREE copy of my Marketing Piece that uses my Voice Over Journey Story

Another Opportunity to Contribute and Support the Podcast!

If you find any value and inspiration from these episodes, please consider a modest Donation — however much you can afford. When it comes freely from you in the spirit of generosity and an abundance mindset, it’s the kind of gesture that humbles me with warm appreciation.

Thanks for Checking Out The Show!

Also, it would be a huge help if you’d like this podcast and rate it on iTunes to help keep it near the top of the list. Also, feel free to share your comments and questions about this episode and future topics you’d like discussed.

If you’d like more information on coaching opportunities where we focus on growing your business, feel free to drop me a line at my cyber assistant’s email address at Mike@JohnMelley.com.

Thanks for listening. Now go out there and share your voice with the world!

All written and recorded content associated with the Voice Over Marketing Podcast are ©2013 – 2018 AR Enterprises Co., Inc. d/b/a John Melley Voice Overs & Production. All other trademarks and copyrights are property of their respective owners.

Disclosures: There are links to different items and sponsors on this and other pages on this site. If you click on them and make a purchase I may earn a commission from them.

Episode_71: Why “Pay to Play” is not a Viable “Place” for Your #VO Business

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What Coffee Cake & QVC can teach us about Voice Over

Don’t be a commodity. How do you differentiate yourself from everyone else if you offer your services in the same “Place” where everyone else offers those same services?

In Episode 71 I use a fun example of Coffee cake and QVC to discuss the importance of “Place” and how selecting where you do business has dramatic effects on price and your clients’ resistance to price. Be “Where no one else is.”

Sponsored Resources!

Avoid Legal Troubles for your VO Business!

I’ve arranged an affiliate code with The Publishers of Rob’s Book “Voice Over Legal” so you can save $5 (up to 20%!) off the list price of the book and support the podcast.

Simply Click this Link: www.VoiceOverLegal.com and enter the promo code “VMP” at checkout to save 20% ($5) off the cost of the book and support the podcast!

Use Your Personal Story to Market Your Business

In Episode 19 – Do You Have Time for A Story? I spoke about how you can download a free copy of my Marketing Piece that I use with new clients.

Now You Can Also Get an Enhanced Version

Including…

An Exclusive 20 Minute Audio Presentation on Personal Story Marketing to my Voice Over Marketing Mastermind Group – A $179 Value!
A Step-by-Step Color Coded Copy of my Personal Story Marketing Piece with each section color coded to highlight the strategy behind the story elements – A $24.95 Value!
A Color KEY Guide explaining what each color in the story element means and why it is included in the story – A $75 Value!

Total Value of $278.95

All for Only $17.95! OR…

Click here To obtain a FREE copy of my Marketing Piece that uses my Voice Over Journey Story

Another Opportunity to Contribute and Support the Podcast!

Thanks for Checking Out The Show!

If you’d like more information on coaching opportunities where we focus on growing your business, feel free to drop me a line at my cyber assistant’s email address at Mike@JohnMelley.com.

Thanks for listening. Now go out there and share your voice with the world!

Disclosures: There are links to different items and sponsors on this and other pages on this site. If you click on them and make a purchase I may earn a commission from them.

Episode 70: Be Careful Who You Take Advice From

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Sometimes “Free” advice comes with a cost. Sometimes that cost is simply time to receive the advice and implement it. If it’s good advice then all is well.

Other times it can cost you BIG when you implement BAD advice.

In this Episode I use a recent coaching call with a listener as my outline for this episode where I take on the Voice Over Demo Mills and the Voice Over Commodity Marketplaces.

Here’s a Link to the 23 Minute Guided Walking Meditation

Here’s the Link I mentioned to get your FIRST MONTH FREE LINK VO Athlete®

Here’s a Link to the 23 Minute Guided Walking Meditation

Resources!

Avoid Legal Troubles for your VO Business!

I’ve arranged an affiliate code with The Publishers of Rob’s Book “Voice Over Legal” so you can save $5 (up to 20%!) off the list price of the book and support the podcast.

Simply Click this Link: www.VoiceOverLegal.com and enter the promo code “VMP” at checkout to save 20% ($5) off the cost of the book and support the podcast!

Use Your Personal Story to Market Your Business

In Episode 19 – Do You Have Time for A Story? I spoke about how you can download a free copy of my Marketing Piece that I use with new clients.

Now You Can Also Get an Enhanced Version

Including…

An Exclusive 20 Minute Audio Presentation on Personal Story Marketing to my Voice Over Marketing Mastermind Group – A $179 Value!
A Step-by-Step Color Coded Copy of my Personal Story Marketing Piece with each section color coded to highlight the strategy behind the story elements – A $24.95 Value!
A Color KEY Guide explaining what each color in the story element means and why it is included in the story – A $75 Value!

Total Value of $278.95

All for Only $17.95! OR…

Click here To obtain a FREE copy of my Marketing Piece that uses my Voice Over Journey Story

The DeFlame Diet.

So I have a great book I want to recommend to you. It’s called “The Deflame Diet: DeFlame your diet, body, and mind” by Dr. David Seaman.

https://voiceovermarketingpodcast.com/z886

This book is great. I’ve been eating this way for awhile now. If you’re a Voice Talent who has to clear their throat a lot throughout the day, maybe have some post-nasal drip, or are feeling sluggish and run down – you want to check this book out. The link above is an affiliate link through Amazon.com.

It was given to me by my trainer Mandla Nkosi. The book explains through scientific research that most chronic diseases like heart disease, high blood pressure, bad cholesterol, diabetes, Alzheimer’s and a host of others are all caused by eating an “Inflammatory diet.” An inflammatory diet is one that promotes chronic inflammation throughout the body that over time leads to these diseases.

Sources of inflammation are refined sugars and grains – pretty much a good portion of the “Western” diet. The book explains how inflammation gets started and how it affects every cell in our body. It also explains how to “DeFlame” and live a healthier lifestyle. It’s not as crazy and hard to do as you may think. You just need to look out for a few key ingredients and eat whole, unprocessed foods.

Have you modified your eating plan to help your voice? Please share your thoughts with us below!

John

Another Opportunity to Contribute and Support the Podcast!

Thanks for Checking The Show Out!

If you’d like more information on coaching opportunities where we focus on growing your business, feel free to drop me a line at my cyber assistant’s email address at Mike@JohnMelley.com.

Thanks for listening. Now go out there and share your voice with the world!

Disclosures: There are links to different items and sponsors on this and other pages on this site. If you click on them and make a purchase I may earn a commission from them.

Episode 69: Getting Out of a Rut, An Interview With Rob Berkley

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I interviewed my friend and business coach Rob Berkley shortly before he was diagnosed with cancer about how to get out of a funk, rut, groove, inertia, etc. Something that I have been in for various reasons

Unfortunately, Rob passed away in December of 2018. I wanted our interview to be the next episode of the podcast. It has taken a while to get here.

Rob’s last words to me on our final coaching call were: “John, you’re a ‘Finisher.’ Finish what you start.”

Well, I’ve started a lot of things, this podcast being one of them. I guess I’m not finished with it yet. There are a lot of “Writer Downers” in this episode. Take notes and enjoy.

Rob, thank you for all you shared with me and for listening. Rest in Peace.

Here’s a Link to the 23 Minute Guided Walking Meditation

Here’s the Link I mentioned to get your FIRST MONTH FREE LINK VO Athlete®

Here’s a Link to the 23 Minute Guided Walking Meditation

Resources!

Avoid Legal Troubles for your VO Business!

I’ve arranged an affiliate code with The Publishers of Rob’s Book “Voice Over Legal” so you can save $5 (up to 20%!) off the list price of the book and support the podcast.

Simply Click this Link: www.VoiceOverLegal.com and enter the promo code “VMP” at checkout to save 20% ($5) off the cost of the book and support the podcast!

Use Your Personal Story to Market Your Business

In Episode 19 – Do You Have Time for A Story? I spoke about how you can download a free copy of my Marketing Piece that I use with new clients.

Now You Can Also Get an Enhanced Version

Including…

An Exclusive 20 Minute Audio Presentation on Personal Story Marketing to my Voice Over Marketing Mastermind Group – A $179 Value!
A Step-by-Step Color Coded Copy of my Personal Story Marketing Piece with each section color coded to highlight the strategy behind the story elements – A $24.95 Value!
A Color KEY Guide explaining what each color in the story element means and why it is included in the story – A $75 Value!

Total Value of $278.95

All for Only $17.95! OR…

Click here To obtain a FREE copy of my Marketing Piece that uses my Voice Over Journey Story

The DeFlame Diet.

So I have a great book I want to recommend to you. It’s called “The Deflame Diet: DeFlame your diet, body, and mind” by Dr. David Seaman.

https://voiceovermarketingpodcast.com/z886

Have you modified your eating plan to help your voice? Please share your thoughts with us below!

John

Another Opportunity to Contribute and Support the Podcast!

Thanks for Checking The Show Out!

If you’d like more information on coaching opportunities where we focus on growing your business, feel free to drop me a line at my cyber assistant’s email address at Mike@JohnMelley.com.

Thanks for listening. Now go out there and share your voice with the world!

Disclosures: There are links to different items and sponsors on this and other pages on this site. If you click on them and make a purchase I may earn a commission from them.

Episode_68: True Confessions & Your Questions Answered

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Subscribe: Email | RSS

Here’s the Link I mentioned to get your FIRST MONTH FREE to VO Athlete® Wellness Club

Here’s a Link to the 23 Minute Guided Walking Meditation

Protect Your Hearing!

I lay it all on the table for ya. After 20 plus years in the biz, Decades of playing music, loud drums, rock concerts, machinery and occasional firearms use I got my hearing checked…. uuuugh…

Hearing Loss Increases your risk of developing dementia by 200 – 300%!
How I overcame my embarrassment
What people are asking me me about my hearing devices

Here’s a Picture of my hearing aids.

The pen and paper clip are to show scale

And Here’s Zoe!

Hi! I’m Zoe and I make John and
The Lovely Ann very Happy!

Andy Packard Success!

Congratulations to Andy Packard!

After 72 Auditions he landed his first Audiobook! Listen to his story in this episode!

Click Here to access Andy’s Audio Book.

Your Questions Answered!

Listener Samita Mirza Asks about how to get started in audiobooks and finding a mentor

Here’s the Link I mentioned to get your FIRST MONTH FREE LINK VO Athlete®

Here’s a Link to the 23 Minute Guided Walking Meditation

Resources!

Avoid Legal Troubles for your VO Business!

I’ve arranged an affiliate code with The Publishers of Rob’s Book “Voice Over Legal” so you can save $5 (up to 20%!) off the list price of the book and support the podcast.

Simply Click this Link: www.VoiceOverLegal.com and enter the promo code “VMP” at checkout to save 20% ($5) off the cost of the book and support the podcast!

Use Your Personal Story to Market Your Business

In Episode 19 – Do You Have Time for A Story? I spoke about how you can download a free copy of my Marketing Piece that I use with new clients.

Now You Can Also Get an Enhanced Version

Including…

An Exclusive 20 Minute Audio Presentation on Personal Story Marketing to my Voice Over Marketing Mastermind Group – A $179 Value!
A Step-by-Step Color Coded Copy of my Personal Story Marketing Piece with each section color coded to highlight the strategy behind the story elements – A $24.95 Value!
A Color KEY Guide explaining what each color in the story element means and why it is included in the story – A $75 Value!

Total Value of $278.95

All for Only $17.95! OR…

Click here To obtain a FREE copy of my Marketing Piece that uses my Voice Over Journey Story

The DeFlame Diet.

So I have a great book I want to recommend to you. It’s called “The Deflame Diet: DeFlame your diet, body, and mind” by Dr. David Seaman.

Have you modified your eating plan to help your voice? Please share your thoughts with us below!

John

Another Opportunity to Contribute and Support the Podcast!

Thanks for Checking The Show Out!

If you’d like more information on coaching opportunities where we focus on growing your business, feel free to drop me a line at my cyber assistant’s email address at Mike@JohnMelley.com.

Thanks for listening. Now go out there and share your voice with the world!

Disclosures: There are links to different items and sponsors on this and other pages on this site. If you click on them and make a purchase I may earn a commission from them.